The annual supermarket benchmark study is an excellent resource for grocers – providing a picture of the important trends your industry is embracing and the strategies and technologies that your competitors are using.

The Supermarket Benchmark Study reveals which investments in technology grocers are making this year to better engage consumers, improve the customer experience, and allow customers to interact with grocers in a variety of ways, from online to in-store.

The report also sheds light on what IDC Retail Insights calls "the third platform and four forces" – the third platform enabling grocers to serve customers consistently across channels and the four forces (big data, mobile, social and cloud) accelerating retail business transformation across retail segments.

Understand what your competition is doing and where you stand – download your complimentary copy of the Supermarket Benchmark Study today. 

 

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