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Managed Markets Contract Effectiveness: Optimizing Rebates and Relationships

Market Forces: Looking for sweet spots even in the donut hole

About this paper

A strong contracts analytics solution can be invaluable in helping pharmaceutical companies monitor the performance of their financial relationships with private and public health plans and maximize their marketing to patients and physicians. This paper describes how organizations can use statistical analysis, forecasting and predictive modeling to gain capabilities to communicate confidently with stakeholders, fine tune business processes and make more profitable negotiating decisions. This, in turn, leads to stronger customer relationships and competitive advantage.

Sobre o SAS

SAS é o líder de mercado em Analytics. Por meio de soluções analíticas inovadoras, voltadas para a inteligência do negócio e gerenciamento de dados, a companhia ajuda seus clientes em mais de 75.000 localidades a tomarem decisões de forma rápida e assertiva. Desde 1976, o SAS fornece aos clientes ao redor do mundo THE POWER TO KNOW® (O Poder do Conhecimento).

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