About this paper
A global survey of 930 business executives was conducted by Bloomberg Businessweek Research Services in 2011 to determine the current state of business analytics in the organization. While the majority of companies surveyed reported reliance on analytics in day-to-day decision making, only one in four deemed its use of analytics “very effective.” However, the survey also revealed behaviors or characteristics common among the most effective users of analytics. These users have developed pro-analytics practices, have built a business infrastructure to support analytics, and have cultivated a company culture that emphasizes analytics and encourages its use.
Sobre o SAS
SAS é o líder de mercado em Analytics. Por meio de soluções analíticas inovadoras, voltadas para a inteligência do negócio e gerenciamento de dados, a companhia ajuda seus clientes em mais de 75.000 localidades a tomarem decisões de forma rápida e assertiva. Desde 1976, o SAS fornece aos clientes ao redor do mundo THE POWER TO KNOW® (O Poder do Conhecimento).