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Enhanced retail pricing suite with SAS® Regular Price Optimisation now availableSAS helps retailers set the right price at all steps in the merchandise life cycle14 January 2008 - Retailers, imagine that the everyday price you set for each item in every store consistently maximises the revenue and margin realised from each customer’s shopping basket. SAS, the leader in business intelligence, has answered the retailer’s need for automated price determination with SAS Regular Price Optimisation, advanced technology that will help maximise sales and improve profitability. Through the use of powerful SAS analytics and forecasting, SAS Regular Price Optimisation automates the pricing process at a detailed level to determine store-specific pricing for each stock-keeping-unit (SKU). After taking into account detailed demand history, key causal factors, price elasticity and business rule constraints, the solution applies advanced analytics to determine profit-maximising prices that are aligned with business goals. The result: higher product margins and increased revenue in conjunction with stronger customer satisfaction and loyalty. SAS Regular Price Optimisation is part of the comprehensive SAS® Revenue Optimisation Suite, which also includes enhanced SAS® Promotion Optimisation and SAS® Markdown Optimisation solutions. The suite allows retailers to establish everyday regular prices, promotional prices and markdown pricing to better manage overall category demand throughout the product life cycle. The suite helps retailers drive increased revenue and margin and ensures precise optimised pricing throughout an entire chain. SAS revenue optimisation applications are available as fully licensable, behind-the-firewall solutions. The solutions also are available through a software-as-a-service model with a total cost of ownership that compares favourably to competitive market offerings.
SAS is the leader in business intelligence and analytical software and services. Customers at 43,000 sites use SAS software to improve performance through insight from data, resulting in faster, more accurate business decisions; more profitable relationships with customers and suppliers; compliance with governmental regulations; research breakthroughs; and better products and processes. Only SAS offers leading data integration, storage, analytics and business intelligence applications within a comprehensive enterprise intelligence platform. Since 1976, SAS has been giving customers around the world
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