Optimise online CRM
Online experience analysis provides the insights into online behaviour, and buying habits, that online shops need to
make the right decisions. Accurate retail analytics let you understand your online shoppers and, once you understand them,
your marketing will be more effective.
How can I better understand the behaviour and experience of online shoppers, to identify and retain those that are most profitable?
Our online experience analysis solution offers fast, accurate retail web analytics to provide a complete picture of your online shoppers. It enables you target online shoppers based on behaviour. It lets you translate every Web interaction into customer-centric knowledge so you know how to put your online shoppers first, every time. It gives you practical insights into optimising their online experience, and translates into higher completion rates at checkout. It can even help minimise credit risk and detect fraud in time to block transactions.
How do I convert social media data into stronger customer service, enhanced marketing efforts and improved bottom-line results?
Our social media solutions go beyond monitoring to help B2B and B2C marketers get real-time, real-world value from social media data. Able to analyse more than two years of social media conversation, our results enable online shops to act fast to mitigate negative comment, or use insights from positive comment to feed into future marketing messages. The knowledge you gain can be fed right across the marketing sphere, from media placement to PR and customer-care articles.
How SAS can help:
Ready to learn more?
Call us at 01628 486 933 (UK) or request more information.
On demand webcast: Tips from the Trade - Competing on Web Analytics