The growing obsession with customer excellence is driven, in part, by technology. Customers today can obtain and exchange more information about the good and bad of their encounters with companies than ever before. That gives companies a great incentive to work harder to make customers happy — before, during, and after their purchases. This Harvard Business Review Insight Center Report looks at how managers are turning their companies into customer-focused organizations.
- SAS and Cloud ComputingWith its promise to deliver better business models and services quickly and cheaply, cloud computing could be the next major driver of business innovation across all industries. In a recent analyst survey, more than 2,000 CIOs identified cloud computing and virtualization as the top-two technology priorities for 2011. This white paper provides summary concepts within the paradigm of cloud computing and "as-a-service" delivery models, focusing on different options and what SAS offers. Because virtualization enables the creation of flexible clouds with elastic computing resources, this paper presents a high-level overview of that technology. Other elements needed for successful cloud computing, such as security, data management, scalability and policy-based compliancy, are also addressed. Finally, the paper provides customer case studies that illustrate how the power of SAS® Analytics can be delivered using a variety of cloud environments and the benefits that have been achieved.
- Harness the Power of Data Visualization to Transform Your BusinessOrganizations use data to make timely, strategic decisions, but are hindered by spreadsheets and static charts that make it difficult, or impossible, to take full advantage of the information at hand. This paper describes how, by incorporating advanced business visualization tools, organizations can enhance the power of their information.