NRF 97th Annual Convention and EXPO, NEW YORK (Jan. 14, 2008) – Retailers, imagine that the everyday price you set for each item in every store consistently maximizes the revenue and margin realized from each customer’s shopping basket. SAS, the leader in business intelligence, has answered the retailer’s need for automated price determination with SAS Regular Price Optimization, advanced technology that will help maximize sales and improve profitability.

Through the use of powerful SAS analytics and forecasting, SAS Regular Price Optimization automates the pricing process at a detailed level to determine store-specific pricing for each stock-keeping-unit (SKU). After taking into account detailed demand history, key causal factors, price elasticity and business rule constraints, the solution applies advanced analytics to determine profit-maximizing prices that are aligned with business goals. The result: higher product margins and increased revenue in conjunction with stronger customer satisfaction and loyalty.

SAS Regular Price Optimization is part of the comprehensive SAS® Revenue Optimization Suite, which also includes enhanced SAS® Promotion Optimization and SAS® Markdown Optimization solutions. The suite allows retailers to establish everyday regular prices, promotional prices and markdown pricing to better manage overall category demand throughout the product life cycle. The suite helps retailers drive increased revenue and margin and ensures precise optimized pricing throughout an entire chain.

SAS revenue optimization applications are available as fully licensable, behind-the-firewall solutions. The solutions also are available through a software-as-a-service model with a total cost of ownership that compares favorably to competitive market offerings.

SAS retail customers include AutoZone, Bakers Footwear, Brooks Brothers, Burger King, Carrefour, Casino, Casual Male, The Children’s Place, Eddie Bauer, Hallmark, Hudson’s Bay Company, JCPenney, Kohl’s, Luxottica Retail, Mark’s Work Wearhouse, Macy’s, Marks & Spencer, Newport News, Northern Tool & Equipment, Office Depot, Sainsbury’s, ShopKo, Sport Chalet, Staples, Tesco, Tween Brands, Williams-Sonoma and 1-800-FLOWERS.COM.

SAS is demonstrating its retail intelligence solutions at the NRF 97th Annual Show and EXPO in booth 1337.

SAS
SAS è leader nel settore del software e dei servizi di business intelligence. Con oltre 44.000 installazioni in tutto il mondo, aiuta le aziende a migliorare le proprie prestazioni di business e/o incrementare la produttività analizzando enormi quantità di dati. L’utilizzo di SAS, da parte di aziende private e pubbliche, porta a un miglioramento del processo decisionale; relazioni più vantaggiose con clienti e fornitori; aderenza alle normative nazionali e internazionali, progressi nell’ambito del lancio di nuovi prodotti e campagne di marketing. SAS offre tecnologie di data integration, intelligence storage, advanced analytics e business intelligence, il tutto all’interno di una piattaforma completa di enterprise intelligence. Dal 1976, SAS è al servizio dei clienti di tutto il mondo fornendo THE POWER TO KNOW®. SAS è presente in Italia dal 1987 con direzione generale a Milano e uffici a Roma, Torino e Venezia-Mestre e conta 347 dipendenti.