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Enhanced retail pricing suite with SAS® Regular Price Optimization now available
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Via Darwin 20/22, 20143 Milano
Michela Guerra
m.guerra@ita.sas.com
  02 831 343 26
Laura Regondi
l.regondi@ita.sas.com
  02 831 343 51
SAS helps retailers set the right price at all steps in the merchandise life cycle

NRF 97th Annual Convention and EXPO, NEW YORK (Jan. 14, 2008) – Retailers, imagine that the everyday price you set for each item in every store consistently maximizes the revenue and margin realized from each customer’s shopping basket. SAS, the leader in business intelligence, has answered the retailer’s need for automated price determination with SAS Regular Price Optimization, advanced technology that will help maximize sales and improve profitability.

Through the use of powerful SAS analytics and forecasting, SAS Regular Price Optimization automates the pricing process at a detailed level to determine store-specific pricing for each stock-keeping-unit (SKU). After taking into account detailed demand history, key causal factors, price elasticity and business rule constraints, the solution applies advanced analytics to determine profit-maximizing prices that are aligned with business goals. The result: higher product margins and increased revenue in conjunction with stronger customer satisfaction and loyalty.

SAS Regular Price Optimization is part of the comprehensive SAS® Revenue Optimization Suite, which also includes enhanced SAS® Promotion Optimization and SAS® Markdown Optimization solutions. The suite allows retailers to establish everyday regular prices, promotional prices and markdown pricing to better manage overall category demand throughout the product life cycle. The suite helps retailers drive increased revenue and margin and ensures precise optimized pricing throughout an entire chain.

SAS revenue optimization applications are available as fully licensable, behind-the-firewall solutions. The solutions also are available through a software-as-a-service model with a total cost of ownership that compares favorably to competitive market offerings.

SAS retail customers include AutoZone, Bakers Footwear, Brooks Brothers, Burger King, Carrefour, Casino, Casual Male, The Children’s Place, Eddie Bauer, Hallmark, Hudson’s Bay Company, JCPenney, Kohl’s, Luxottica Retail, Mark’s Work Wearhouse, Macy’s, Marks & Spencer, Newport News, Northern Tool & Equipment, Office Depot, Sainsbury’s, ShopKo, Sport Chalet, Staples, Tesco, Tween Brands, Williams-Sonoma and 1-800-FLOWERS.COM.

SAS is demonstrating its retail intelligence solutions at the NRF 97th Annual Show and EXPO in booth 1337.

SAS
SAS è leader nei software e nei servizi di business analytics ed è la più grande società indipendente nel mercato della business intelligence. Attraverso soluzioni innovative all’interno di un framework integrato e con oltre 45,000 installazioni in tutto il mondo, SAS aiuta le imprese a migliorare le performance e a veicolare valore, aiutando i manager e i knowledge workers a prendere decisioni migliori in tempi brevi. Dal 1976 SAS fornisce alle aziende THE POWER TO KNOW®

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