SAS a 'leader' in retail planning solutions, writes independent research firm
SAS excels in forecasting demand management and pricing, according to report
(10. april 2014)
– A new report from Forrester Research, Inc. has named SAS a "leader" in retail planning solutions, the highest ranking a vendor could achieve. SAS was one of 11 select companies invited to participate in "The Forrester Wave™: Retail Planning Solutions, Q2 2014" study.
SAS received the highest score among all vendors for the Market Presence score, which was derived from SAS' scores in several subcategories, including revenues and various aspects of its multichannel user base.
In evaluating SAS® Integrated Merchandise Planning, the report noted how SAS "excels in forecasting and demand management as well as pricing and promotion uplift calculation." The report went on to state that SAS "also provides impressive capabilities to manage large-scale problems with a high ratio of product-to-service in the overall solution cost."
"SAS, with its deep experience in predictive analytics applied to retail, offers both hosted and on-premise solutions so that retailers can get started on their retail planning without having to manage its technology in house," states the report.
"Retailers have experienced tremendous benefit from SAS Integrated Merchandise Planning since its introduction," said Gene Gsell, General Manager of the SAS Retail and Manufacturing business unit. "In this age of big, complex data, we continue to innovate by listening to our customers and improving our portfolio of retail products accordingly."
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