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Sydney (July 27, 2006) –
SAS, the leader in business intelligence, announced today that it will provide the OPSM Group
with a retail software solution that delivers an integrated Merchandise Planning Platform.
The SAS software will be used by OPSM buyers, merchandise planners and merchandising
executives for pre-season planning; in-season and open-to-buy decision-making; and post-season
sales analysis.
OPSM is a leader in eyewear with more than 800 retail outlets in Australia, New Zealand
and the Asia Pacific region. In addition to its eponymous OPSM range, the company’s brands
include Laubman & Prank, Budget Eyewear and Sunglass Hut.
Announcing this new business, Mark Jeffery, general
manager of SAS Australia’s Customer Intelligence Practice,
said the Merchandise Planning Platform will meet OPSM’s
objectives of:
- Better planning of the individual products to be stocked, store-by-store
- Faster identification of and reaction to buying trends, both fashion and seasonal
- Tighter in-store inventory holdings and reduced markdowns
- More meaningful merchandise reporting to drive the bottom line.
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