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(6
May, 2008) – The
Singapore Management
University (SMU) has
entered into a major
collaboration with SAS,
market leader in
business intelligence
and analytical software
and services, to build
up research and teaching
capabilities in the
field of business
intelligence. A new SAS
Enterprise Intelligence
Laboratory powered by
IBM System p server has
been established at SMU,
equipped with a
comprehensive suite of
business intelligence
software and backend
hardware sponsored by
SAS and IBM worth about
S$660,000. In addition,
SAS has contributed
S$180,000 to SMU to
establish scholarships
for undergraduate and
postgraduate studies in
Information Systems
Management with a
special emphasis on
business intelligence
technology and
applications.
The
SAS Enterprise
Intelligence Laboratory
(SEIL) will become a key
facility for the School
of Information Systems
at SMU to further
develop its existing
academic strengths in
business-information
technology by expanding
its teaching and
research activities in
business intelligence.
Built primarily for the
use of SMU faculty and
students, SEIL will
provide access to
infrastructure and a
wide range of software
for business
intelligence solutions.
SEIL will function as an
important teaching
laboratory for SMU
students pursuing
undergraduate and
postgraduate studies in
Information Systems
Management and who are
also interested to
examine and explore
knowledge and
application in business
intelligence as part of
their specialisation or
research projects.
A
comprehensive collection
of software called the
SAS Enterprise Business
Intelligence Suite
comprising more than 10
modules is made
available at the
laboratory, extending to
SMU faculty and student
users valuable training
and research
opportunities. The
School of Information
Systems will leverage on
the SAS software to
incorporate business
intelligence content
into its coursework and
develop new teaching
materials with hands-on
training on SAS software
and solutions as an
important component.
SEIL will be a
cornerstone learning
facility for SMU
undergraduates pursuing
the Bachelor of Science
(Information Systems
Management) and who have
elected for a second
major in Advanced
Business Solutions
(Business Intelligence
Track). The school will
also be planning a
series of professional
training and outreach
forums for the larger
audience from the
industry to raise
awareness and impart
skills in business
intelligence.
Practice Associate
Professor Kam Tin Seong
from the School of
Information Systems at
SMU will be faculty
member responsible for
SEIL. Instructor Swapna
Gottipati will be
responsible for
integrating SAS business
intelligence
applications into the
SMU curriculum.
Instructor Mr Mok Heng
Ngee will be managing
the day-to-day running
of the laboratory. SAS
will be contributing
maintenance and support
for the technical
infrastructure located
at SEIL as well as
opening up places to SMU
faculty for SAS training
courses conducted
locally or abroad.
A new
SAS Scholarship has been
set up as part of the
SMU-SAS collaboration. A
total of 12
undergraduate
scholarships (four per
year for three years)
will be available from
August 2008 for senior
year SMU students
enrolled in the
Information Systems
Management bachelor’s
programme. Another 12
postgraduate
scholarships (four per
year for three years)
will be awarded to
deserving students
enrolled in the Master
of IT in Business
(Financial Services).
SAS will offer all
scholars internships and
recruitment
opportunities. The
scholarships are
bond-free.
Professor Steven Miller,
Dean of the School of
Information Systems, SMU
said: “We are pleased to
have found a partner in
SAS to support SMU in
strengthening our
capabilities in this
important area of
business intelligence.
It is essential in
today’s economy for our
Business-IT students to
have a strong grasp of
the concepts,
technologies and
applications that are
employed to gather and
analyse large amounts of
data and information for
enterprise operations.
SAS’ sponsorship, in
software and
scholarships, will go a
long way to help both
faculty and students of
the School of
Information Systems
develop new analytical
methods, build large
scale datasets and
create prototypes of
effective business
intelligence solutions
specially tailored for
individual industries.”
“We are focussed on
strengthening our ties
with the academic
community. University
graduates play an
important role in SAS'
future, becoming our
customers, users,
partners and employees,”
said Bill Lee, Managing
Director for SAS in
Singapore and Emerging
Markets. “There needs to
be greater involvement
of industry with the
tertiary sector to plug
talent gap in IT
industry.
Platform-specific
courses, when combined
with general curriculum
create "work-ready"
graduates and SAS is
proud to support SMU and
its students to help
ensure they have the
right tools to succeed
in today's competitive
economy.”
About SAS
SAS
is the leader in
business analytics
software and services,
and the largest
independent vendor in
the business
intelligence market.
With innovative business
applications supported
by an enterprise
intelligence platform,
SAS helps customers at
44,000 sites improve
performance and deliver
value by making better
decisions faster. Since
1976 SAS has been giving
customers around the
world The Power to
Know® .
About Singapore
Management University
Singapore Management
University (SMU) grooms
outstanding business
leaders, business savvy
technology professionals
and creative
entrepreneurs capable of
excelling in a rapidly
changing and dynamic
world. Today, SMU is
home to 5,400 students
and comprises six
schools: Lee Kong Chian
School of Business,
School of Accountancy,
School of Economics,
School of Social
Sciences, School of
Information Systems and
School of Law. SMU
offers bachelor’s,
master’s and PhD degree
programmes in business,
management and IT areas,
ranging from
Accountancy, Economics,
Finance, Wealth
Management, Law,
Information Systems and
Social Science. It also
has a dedicated Office
of Research, a number of
centres of excellence,
and provides public and
customized programmes
through Executive
Education.
Collaborations with
leading institutions,
including The Wharton
School, Carnegie Mellon,
the University of
Pennsylvania and the
University of Chicago,
allow SMU to draw on
academic and research
strengths across all
major disciplines. The
SMU campus is a
state-of-the art
facility located right
in the heart of
Singapore's civic and
business district.
www.smu.edu.sg
SAS and all other SAS Institute Inc. product or service names are registered trademarks or trademarks of SAS Institute Inc. in the USA and other countries. ® indicates USA registration. Other brand and product names are trademarks of their respective companies.
Copyright © 2007 SAS Institute Inc. Cary, NC, USA. All rights reserved.
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