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SAS & ibm ON DATA QUALITY

To lead with confidence & outpace competitors, you need to make accurate decisions faster than ever. True business insight is not only making smart technology investments in individual technologies, but about bringing these technologies together into a synergistic system to derive meaningful analysis. Data Quality, a component of Data Integration, is a critical factor for the success of enterprise intelligence initiatives.

How can you:
C	build a quality database that optimizes the return on direct marketing activities
C	get a single, consistent view of any individual, household or stock keeping unit
C	identify duplication, uncover fraudulent activities & link information across multiple data sources
C	integrate vendors & commodity codes to discover opportunities for quantity discounts
C	integrate & standardize data across multiple systems & business units

Be sure to attend the conference to find answers to the above issues & even more.

Event Details:
October 11^th 2006 Hotel Le Meridian Delhi	October 12^th 2006 Hotel Le Meridian Bangalore

Agenda:

06.30 - 07.00 pm Registration

07.00 - 07.05 pm
Welcome Address
Ashit Panjwani, Director- Marketing, SAS India

07.05 - 07.20 pm
Keynote Address
Ashutosh Kapoor, DGM - Brand Strategy & Marketing (System P), IBM India

07.20 - 07.40 pm
Enterprise Intelligence Platform Speak
George Varghese, Director Sales - Pharma, IT/ ITeS, Mid-markets & Academics, SAS India

07.40 - 08.10 pm Data Quality Speak
Deepak Ramanathan, Practice Manager- SAS 9, SAS India

08.10 - 08.30 pm
The Powerful & AIXellent story
Sunil Nawani, Country Manager- STG Influencer Sales, IBM India

08.30 pm onwards
Q & A / Cocktails & Dinner

The Power to Know