What if you could increase revenue using your data to make confident, fact-based decisions?

What if you could deliver more campaigns – with the same staff – to retain your most valuable members?*

You can with SAS® business analytics software and services. Privately held SAS has delivered proven solutions that drive innovation and improve performance since 1976. This year, SAS is celebrating 35 years of consistent revenue growth and an unwavering dedication to helping customers make better, fact-based decisions, giving them THE POWER TO KNOW®.

SAS has an impact on everyone, every day. From the roads you travel and mortgage loans you purchase, to the brand of cereal you eat and cell phone plan you select, SAS plays a role in your daily life.

SAS has helped organizations across all industries realize the full potential of their greatest asset: data. Simply put, SAS allows you to transform data about customers, performance, financials and more into information and predictive insight that lays the groundwork for solid and coherent decisions. That’s why SAS is used at more than 50,000 sites in over 100 countries, including 93 of the top 100 companies on the 2010 FORTUNE Global 500® list.

SAS in South Africa

The economic landscape of South Africa will be reshaped profoundly within the next decade. We will see dramatic gains in domestic prosperity – and a nation propelled into the global economy in new ways. From its traditional reliance on metallurgical commodities to a newfound wealth in intellectual property and other areas, South Africa is poised to become a global powerhouse in all Information Communication Technology (ICT) arenas.

It is now our challenge – and our privilege – to bridge a long-standing chasm between what was and what should be. That gap is the imbalance in the distribution of wealth, power and opportunity that is the legacy of apartheid. The legislative, economic and cultural systems that served the previous regime are the same forces that hinder prosperity in the new democracy. It is imperative that men and women of all races – African, Coloured, Indians, White – be empowered to achieve their full potential. Only then can South Africa reach its full potential.

Learning from and enhancing global best practises, South Africa has gained unique lessons to define the best path forward for the ICT industry and to ensure that economic gains directly and fairly benefit this country and its people – not just a few people and a few landslide contracts, but long term, broad-based and sustainable economic advantage. The key to this transformation rests with sincere industry endorsement of Black Economic Empowerment (BEE). SAS South Africa is fully committed to BEE and, as a subsidiary of a large multinational corporation, can provide unique sources of value to South Africa, in alignment with the goals of BEE.