WINTER 2011
Social media

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SAS Canada

Social Media


SAS® Conversation Center improves customer engagement on Twitter

Organizations will be able to track and measure Twitter activity

SAS® survey: social media has vast, untapped potential for most companies
Despite its vast potential, many companies have yet to capitalize on social media's ability to not only listen to customers, but analyze conversations and turn the information into bottom-line benefit. Many organizations cling to old paradigms, using social media for one-way flow of marketing messages, instead of capitalizing on the opportunity to monitor, analyze, and participate in millions of conversations among consumers.


YouTube Information and Video Content

SAS YouTube channel
Here you can find the latest SAS video content from around the world including exclusive videos from Global Forum, SAS Business Analytics Overviews, interviews with industry experts and much more!

Check out the SAS Canada playlist for Canadian specific content and user group information


Facebook
An interesting page to follow if you are an avid Facebook user is the SAS Analytics page for information around events like World Statistics Day, blog posts and general news. The SAS Publishing page will list information around SAS e-books, hard-cover books, CD-ROMS, podcasts and much more!

For fans of SAS CEO and founder, Dr. Jim Goodnight, feel free to follow his personal Facebook fan page.


Twitter
If you prefer the twitter-sphere you can also choose to follow one of SAS’ many Twitter handles for the most up to date SAS news in Canada and abroad.

@SASpublishing is posting the latest information on upcoming titles, authors, and books within the industry.
@SASanalytics is posting news, info & best practices on forecasting, data mining, text analytics & optimization software.
@SAS_CI is tweeting about customer intelligence, specifically the challenges today’s marketers face getting, growing, and keeping their best customers.
@SASCanada is the official SAS Canada Twitter page
@Sprajy AKA Suzanne Sprajcar is tweeting about SAS Canada news and Press Releases
@Malchew AKA Matt Malczewski is keeping you up-to-date on the user’s community


Blogs
If you’re interested in learning more about social media and how to get involved, check out the blogs below for the latest social media news and updates.

 

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