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    <title>SAS Canada Success Stories</title>
    <link>http://www.sas.com/offices/NA/canada/en/success/index.html</link>
    <description>Summary Feed of Recent SAS Canada Success Stories</description>
    <item>
      <title>SAS® helps Indigo get personal with reading enthusiasts</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/Indigo.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>Increased competition from online book retailers offering cut-rate prices has plagued brick-and-mortar booksellers. But Indigo Books &amp; Music &amp;ndash; Canada’s largest book retailer – knows many readers crave the book shopping experience. To attract repeat business from regular shoppers, the company is using SAS® Analytics to sift through more than 10 years’ worth of transaction and loyalty program data to create a “book DNA” profile for each customer.</description>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopics=on" />
      <category domain="namerecognition=20">Medium</category>
      <category domain="industryCanada=0650.5150.0000">--Retail - General</category>
      <category domain="topicsCanada=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsCanada=on" />
      <category domain="offering=1061">SAS Enterprise Guide</category>
      <category domain="offering=1223">SAS Enterprise Data Integration Server</category>
      <category domain="offering=1238">SAS Data Surveyor for SAP</category>
      <category domain="namerecognitionCanada=30">High</category>
      <category domain="industry=0650.5150.0000">--Retail - General</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopics=on" />
      <category domain="namerecognition=30">High</category>
      <pubDate>Mon, 30 Nov 2009 13:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/Indigo.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-11-30T13:00:00Z</dc:date>
    </item>
    <item>
      <title>ICES takes pulse of Ontario healthcare with SAS® Analytics</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/ICES.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>The Institute for Clinical Evaluative Sciences (ICES) produces scientific research that influences healthcare policy in Ontario.</description>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopics=on" />
      <category domain="namerecognition=20">Medium</category>
      <category domain="industryCanada=0350.3150.0000">--Healthcare - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=on" />
      <category domain="offering=1114">SAS/OR</category>
      <category domain="offering=1054">SAS Enterprise Miner</category>
      <category domain="offering=1181">SAS Text Miner</category>
      <category domain="offering=1365">SAS Grid Manager</category>
      <category domain="namerecognitionCanada=10">Low</category>
      <pubDate>Fri, 09 Oct 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/ICES.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-10-09T12:00:00Z</dc:date>
    </item>
    <item>
      <title>SaskTel reduces churn with SAS® Customer Intelligence solutions</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/sasktel.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>Gaining insight into customer behavior helps this Canadian communications provider keep existing customers and attract new ones.</description>
      <category domain="topicsCanada=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="industryCanada=0150.1250.0000">--Broadcast and Other Communications</category>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=0800.0807.0000">--Marketing Automation</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopics=1000.0000.0000">Analytics</category>
      <category domain="techtopics=1000.1008.0001">-- --Data Mining</category>
      <category domain="offering=1104">SAS Marketing Automation</category>
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Wed, 30 Sep 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/sasktel.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-09-30T12:00:00Z</dc:date>
    </item>
    <item>
      <title>SAS® helps Rogers Wireless get personal with customers</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/Rogers.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>The wireless communications business is fast-paced and highly competitive, as customers want the latest technology at the lowest price point. Rogers Wireless, Canada’s leading wireless carrier, is using SAS® Analytics to increase its relevancy for customers through highly targeted marketing campaigns.</description>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopics=on" />
      <category domain="namerecognition=20">Medium</category>
      <category domain="industryCanada=0150.1575.0000">--Communications - General</category>
      <category domain="topicsCanada=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsCanada=on" />
      <category domain="offering=1061">SAS Enterprise Guide</category>
      <category domain="offering=1054">SAS Enterprise Miner</category>
      <category domain="offering=1325">SAS Digital Marketing</category>
      <category domain="namerecognitionCanada=10">Low</category>
      <pubDate>Fri, 25 Sep 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/Rogers.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-09-25T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Boire Filler Group unearths insights in client data with SAS®</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/Boire.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>Boire Filler Group, a Toronto-based marketing analytics consulting firm, uses advanced and powerful data mining techniques to help clients improve business results. The firm’s clients are from a range of industries, but they all possess one thing in common: a tremendous amount of data that, on its own, has no value. Using SAS® software, Boire Filler Group helps clients leverage their data to better understand their existing and potential customers and market to them more effectively.</description>
      <category domain="industryCanada=0150.1250.0000">--Broadcast and Other Communications</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=on" />
      <category domain="offering=on" />
      <category domain="namerecognitionCanada=10">Low</category>
      <category domain="industry=0150.1575.0000">--Communications - General</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopics=on" />
      <category domain="namerecognition=20">Medium</category>
      <pubDate>Mon, 31 Aug 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/Boire.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-08-31T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Sheridan gives SAS® top marks for strategic support</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/Sheridan.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>Sheridan gives SAS® top marks for strategic support</description>
      <category domain="industry=0200.1900.0000">--Higher Education</category>
      <category domain="topics=on" />
      <category domain="techtopics=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopics=4000.0000.0000">Data Integration</category>
      <category domain="namerecognition=20">Medium</category>
      <category domain="industryCanada=0200.1900.0000">--Higher Education</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=4000.0000.0000">Data Integration</category>
      <category domain="offering=on" />
      <category domain="namerecognitionCanada=20">Medium</category>
      <pubDate>Mon, 31 Aug 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/Sheridan.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-08-31T12:00:00Z</dc:date>
    </item>
    <item>
      <title>HF Holidays gets in step with customers</title>
      <link>http://www.sas.com/offices/NA/canada/en/success/HFHolidays.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</link>
      <description>HF Holidays gets in step with customers</description>
      <category domain="industry=0700.5700.0000">--Transportation</category>
      <category domain="topics=0800.0807.0000">--Marketing Automation</category>
      <category domain="topics=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopics=4000.0000.0000">Data Integration</category>
      <category domain="namerecognition=20">Medium</category>
      <category domain="industryUK=0700.5700.0000">--Transportation</category>
      <category domain="topicsUK=0800.0807.0000">--Marketing Automation</category>
      <category domain="topicsUK=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsUK=4000.0000.0000">Data Integration &amp; ETL</category>
      <category domain="namerecognitionUK=20">Medium</category>
      <category domain="country=on" />
      <category domain="industryCanada=0700.5700.0000">--Transportation and Travel</category>
      <category domain="topicsCanada=0800.0807.0000">--Marketing Automation</category>
      <category domain="topicsCanada=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsCanada=4000.0000.0000">Data Integration</category>
      <category domain="namerecognitionCanada=20">Medium</category>
      <category domain="industryCanada=0700.5700.0000">--Transportation and Travel</category>
      <category domain="topicsCanada=0800.0807.0000">--Marketing Automation</category>
      <category domain="topicsCanada=0800.0000.0000">Customer Relationship Management</category>
      <category domain="techtopicsCanada=4000.0000.0000">Data Integration</category>
      <category domain="namerecognitionCanada=20">Medium</category>
      <pubDate>Wed, 19 Aug 2009 12:00:00 GMT</pubDate>
      <guid>http://www.sas.com/offices/NA/canada/en/success/HFHolidays.html?utm_medium=RSS&amp;utm_source=Canada_SuccessStory</guid>
      <dc:date>2009-08-19T12:00:00Z</dc:date>
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