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    <title>Media Coverage about SAS Canada</title>
    <link>http://www.sas.com/offices/NA/canada/en/news/mediacoverage/indexByDate.html</link>
    <description>Summary Feed of Recent Media Coverage about SAS Canada</description>
    <item>
      <title>Analytics and the mobile wallet</title>
      <link>http://www.dmn.ca/Articles/Issues/December%2024P%202012-W.pdf</link>
      <description>With the rise of mobile devices, marketers have perhaps the most
robust source of customer insight they’ve ever had access to. The once illusive consumer who never seemed to be home during
peak telemarketing windows, who moved, dodged and opted out of direct mail solicitations, the one who searched and Googled their way from site-to-site and channel-to-channel leaving few
connected crumbs, is now accessible in real-time.</description>
      <category domain="industryCanada=0650.5150.0000">--Retail - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Sun, 01 Dec 2013 13:00:00 GMT</pubDate>
      <guid>http://www.dmn.ca/Articles/Issues/December%2024P%202012-W.pdf</guid>
      <dc:date>2013-12-01T13:00:00Z</dc:date>
    </item>
    <item>
      <title>SAS takes aim at SAP with in-memory analytics</title>
      <link>http://www.itworldcanada.com/news/sas-takes-aim-at-sap-with-in-memory-analytics/147049</link>
      <description>This article mentions SAS’s views on in-memory analytics from the SAS Executive Forum conference.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Thu, 02 May 2013 12:00:00 GMT</pubDate>
      <guid>http://www.itworldcanada.com/news/sas-takes-aim-at-sap-with-in-memory-analytics/147049</guid>
      <dc:date>2013-05-02T12:00:00Z</dc:date>
    </item>
    <item>
      <title>SAS eyes SMB market with cloud-based analytics offerings</title>
      <link>http://www.itworldcanada.com/news/why-big-data-is-an-analyst-invented-buzzword/147045</link>
      <description>This article discusses SAS targeting the SMB market and finding success.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Tue, 30 Apr 2013 12:00:00 GMT</pubDate>
      <guid>http://www.itworldcanada.com/news/why-big-data-is-an-analyst-invented-buzzword/147045</guid>
      <dc:date>2013-04-30T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Why big data is an analyst-invented buzzword</title>
      <link>http://www.itworldcanada.com/news/why-big-data-is-an-analyst-invented-buzzword/147045</link>
      <description>This article discusses all the hype around big data and analytics with SAS CEO Jim Goodnight.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Tue, 30 Apr 2013 12:00:00 GMT</pubDate>
      <guid>http://www.itworldcanada.com/news/why-big-data-is-an-analyst-invented-buzzword/147045</guid>
      <dc:date>2013-04-30T12:00:00Z</dc:date>
    </item>
    <item>
      <title>The big data battle in your organization is HiPPOs vs. Geeks</title>
      <link>http://www.itworldcanada.com/news/the-big-data-battle-in-your-organization-is-hippos-vs-geeks/147038</link>
      <description>At the recent SAS Global Forum, Andrew McAfee, the principal research scientist at the Massachusetts Institute of Technology’s Centre for Digital
Business, talked about the importance of making decisions based on analytics and fact, rather than the opinion of HiPPOs (the highest paid person's opinion).

Read more: http://www.itworldcanada.com/news/the-big-data-battle-in-your-organization-is-hippos-vs-geeks/147038#ixzz2SA1EcANx 
or visit http://www.itworldcanada.com for more Canadian IT News</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Tue, 30 Apr 2013 12:00:00 GMT</pubDate>
      <guid>http://www.itworldcanada.com/news/the-big-data-battle-in-your-organization-is-hippos-vs-geeks/147038</guid>
      <dc:date>2013-04-30T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Cessez d'écouter les HIPPOs et laissez les geeks prendre les décisions importantes</title>
      <link>http://www.lesaffaires.com/blogues/julien-brault/cessez-d-ecouter-les-hippos-et-laissez-les-geeks-prendre-les-decisions-importantes/556936#.UYJ9FnbD_mR</link>
      <description>This article talks about the importance of using analytics to make decisions, as discussed by Andrew McAfee at SAS Global Forum.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Mon, 29 Apr 2013 12:00:00 GMT</pubDate>
      <guid>http://www.lesaffaires.com/blogues/julien-brault/cessez-d-ecouter-les-hippos-et-laissez-les-geeks-prendre-les-decisions-importantes/556936#.UYJ9FnbD_mR</guid>
      <dc:date>2013-04-29T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Digging through data can be path to the future</title>
      <link>http://www.itworldcanada.com/news/digging-through-data-can-be-path-to-the-future/146983</link>
      <description>Maritz Canada is using SAS analytics for customer analytics and intelligence to order to be more successful in marketing campaigns.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <pubDate>Mon, 15 Apr 2013 12:00:00 GMT</pubDate>
      <guid>http://www.itworldcanada.com/news/digging-through-data-can-be-path-to-the-future/146983</guid>
      <dc:date>2013-04-15T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Leveling the Playing Field with Visual Insights</title>
      <link>http://www.insurance-canada.ca/ebusiness/canada/2013/SAS-visual-insights-level-playing-field-1303.php</link>
      <description>SAS Visual Analytics is helping insurers gain valuable insights into customers and the market to be more successful.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <category domain="techtopicsCanada=3000.3008.0000">--Visualization</category>
      <pubDate>Thu, 21 Mar 2013 12:00:00 GMT</pubDate>
      <guid>http://www.insurance-canada.ca/ebusiness/canada/2013/SAS-visual-insights-level-playing-field-1303.php</guid>
      <dc:date>2013-03-21T12:00:00Z</dc:date>
    </item>
    <item>
      <title>Auto carriers need data management strategy if using telematics</title>
      <link>http://www.canadianunderwriter.ca/news/auto-carriers-need-data-management-strategy-if-using-telematics/1002121794/</link>
      <description>A recent white paper titled Telematics: How Big Data Is Transforming the Auto Insurance Industry, and the recommendations SAS released regarding analytics in insurance.</description>
      <category domain="industryCanada=0400.3450.0000">--Insurance - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Wed, 06 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://www.canadianunderwriter.ca/news/auto-carriers-need-data-management-strategy-if-using-telematics/1002121794/</guid>
      <dc:date>2013-03-06T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Telematics: How Big Data Is Transforming the Auto Insurance Industry</title>
      <link>http://www.insurance-canada.ca/telematics/news/2013/SAS-Telematics-Big-Data-transforming-Auto-1303.php</link>
      <description>Analytics and telematics are transforming the insurance industry.</description>
      <category domain="industryCanada=0400.3450.0000">--Insurance - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Mon, 04 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://www.insurance-canada.ca/telematics/news/2013/SAS-Telematics-Big-Data-transforming-Auto-1303.php</guid>
      <dc:date>2013-03-04T13:00:00Z</dc:date>
    </item>
    <item>
      <title>At the speed of sight</title>
      <link>http://dmn.ca/February%2016P%202013.pdf</link>
      <description>SAS Visual Analytics combined with High Performance Analytics and customer anaytics is helping marketers gain valuable insights into customer behaviour.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <category domain="techtopicsCanada=3000.3008.0000">--Visualization</category>
      <pubDate>Fri, 01 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://dmn.ca/February%2016P%202013.pdf</guid>
      <dc:date>2013-03-01T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Analytics and the modern casino: a game changer</title>
      <link>http://issuu.com/riccardo11/docs/gb_spring_2013_final_lowrez?mode=window</link>
      <description>Analytics is improving how casinos plan which games to offer. This article looks at how SaskGaming is using SAS to optimize its slot floor.</description>
      <category domain="industryCanada=0700.5550.0000">--Casinos</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=1000.1002.0000">--Forecasting</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopicsCanada=4000.0000.0000">Data Integration</category>
      <pubDate>Fri, 01 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://issuu.com/riccardo11/docs/gb_spring_2013_final_lowrez?mode=window</guid>
      <dc:date>2013-03-01T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Big Data Drives Value</title>
      <link>http://www.canadiangovernmentexecutive.ca/?dig=19&amp;amp;amp;iss=03</link>
      <description>Jill Dyché, vice-president of SAS Best Practices discusses how government can use Big Data analytics and Data Governance to its benefit.</description>
      <category domain="industryCanada=0300.2950.0000">--Government - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <category domain="techtopicsCanada=4000.0000.0000">Data Integration</category>
      <pubDate>Fri, 01 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://www.canadiangovernmentexecutive.ca/?dig=19&amp;amp;amp;iss=03</guid>
      <dc:date>2013-03-01T13:00:00Z</dc:date>
    </item>
    <item>
      <title>U.S. P&amp;C insurers at a turning point with claims management systems</title>
      <link>http://www.canadianunderwriter.ca/news/u-s-p-c-insurers-at-a-turning-point-with-claims-management-systems/1002112287/</link>
      <description>A new report from Accenture says that a third (34%) of executives surveyed say they would like to use predictive modelling tools such as software from SAS Institute.</description>
      <category domain="industryCanada=0400.3450.0000">--Insurance - General</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Fri, 01 Mar 2013 13:00:00 GMT</pubDate>
      <guid>http://www.canadianunderwriter.ca/news/u-s-p-c-insurers-at-a-turning-point-with-claims-management-systems/1002112287/</guid>
      <dc:date>2013-03-01T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Analytics Goes Operational From Quoting to Claims</title>
      <link>http://www.insurance-canada.ca/wordpress/2013/03/03/analytics-goes-operational-from-quoting-to-claims/</link>
      <description>SAS analytics is being used to fight fraud in the insurance industry.</description>
      <category domain="industryCanada=0400.3450.0000">--Insurance - General</category>
      <category domain="marketsegment=10">Small/Medium Business</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Thu, 14 Feb 2013 13:00:00 GMT</pubDate>
      <guid>http://www.insurance-canada.ca/wordpress/2013/03/03/analytics-goes-operational-from-quoting-to-claims/</guid>
      <dc:date>2013-02-14T13:00:00Z</dc:date>
    </item>
    <item>
      <title>SAS pitches visual analytics to mid-market</title>
      <link>http://www.itbusiness.ca/it/client/en/home/News.asp?id=69929</link>
      <description>SAS launched a update to SAS Visual Analytics for mid-sized businesses.</description>
      <category domain="industryCanada=on" />
      <category domain="marketsegment=10">Small/Medium Business</category>
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Thu, 14 Feb 2013 13:00:00 GMT</pubDate>
      <guid>http://www.itbusiness.ca/it/client/en/home/News.asp?id=69929</guid>
      <dc:date>2013-02-14T13:00:00Z</dc:date>
    </item>
    <item>
      <title>Analytics and the Telematics Information Overload</title>
      <link>http://www.insurance-canada.ca/telematics/news/2013/SAS-Telematics-Information-Overload-1302.php</link>
      <description>Telematics offers great potential to insurance providers, but the amount of data the technology would create will prove challenging to many companies. Big Data analytics and SAS High-Performance Analytics can help insurance providers overcome these issues.</description>
      <category domain="industryCanada=on" />
      <category domain="topicsCanada=on" />
      <category domain="techtopicsCanada=1000.0000.0000">Analytics</category>
      <category domain="techtopicsCanada=3000.0000.0000">Business Intelligence</category>
      <pubDate>Wed, 13 Feb 2013 13:00:00 GMT</pubDate>
      <guid>http://www.insurance-canada.ca/telematics/news/2013/SAS-Telematics-Information-Overload-1302.php</guid>
      <dc:date>2013-02-13T13:00:00Z</dc:date>
    </item>
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