Making life-and-death decisions when bullets are flying
From fighting fraud all over the globe to providing customers with exactly what they want, instantly, the things that SAS customers accomplish using analytics never ceases to amaze me.
But I've got a new one: Have you ever wondered how troops get their ammunition? Their water? Their food? How battalions are moved in and out?
If the supply road blows up, what happens then? Military leaders can't say, "Oh well, let's take another crack at it after lunch." They have to instantly regroup and improvise with the assets they have, i.e. we have to move these supplies from A to B and the road's gone. How many helicopters do we have? How many pilots? How much weight can they carry? And we've only got this much time to do it because they only have this amount of water left.
Real-time decision making when bullets are flying and a wrong decision puts lives in danger ... and you thought your job was tough. Find out how the US Marine Corps is using analytics to make the right decisions and keep supplies moving.
This story appears in the Fourth Quarter 2011 issue of