Going BIG with BI

CIGNA HealthCare and 10 other SAS customers from around the globe share how they plan to put BI to work for them in 2008. More

Features

Getting schooled in compliance initiatives: Instead of viewing compliance as drudgery, transform it into your company’s competitive advantage.
Ask the expert: Risk expert Bart Baesens talks all things risk in the world of banking: credit risk, credit scoring and Basel II.
Crystal clear: Transparency into what’s going on at your organization requires streamlined performance management.
TDC tackles supply chain management: By expanding its definition of the supply chain to include the entire delivery process, Denmark’s leading telco is reaping hundreds of millions in profit.
The new herald times: Analytics is changing the face of the news industry by helping newspaper publishers increase circulation, ad revenue and overall profitability.
Do you want batteries with that?: Real-time decision making enables you to ask your customers the right questions – and translate their answers into a profitable customer relationship.
Measuring your customer strategies: Many companies struggle with implementing successful customer loyalty programs, but performance management can guide the way.
Getting into the shopper’s mind: Retail giant Parkson uses SAS to target its best shoppers, improving response rates to its direct mailers by 40 percent and increasing spend per shopper by 20 percent.

Tech Highlight Use SAS® to get more power out of your database: Move BI, analytics and data integration processes inside the database and shorten your time to intelligence.
Industry Outlook SCOR, Lean or Six Sigma?: Manufacturers: Choose the right business process improvement methodology.
1-to-1 Impact Master your customer data: The Peppers & Rogers Group discusses how master data management provides a holistic customer view.
Global Markets Enterprise intelligence strong in Americas markets: The need for BI and analytics unites diverse industries across Canada and Latin America.
IT Frontiers How to sell your boss on the power of analytics: Thornton May describes the ins and outs of selling analytics within your enterprise.
Insider’s View What’s it like to blog?: Initially a skeptic, Gary Cokins now champions blogging.
Editor's Note What would it mean for you to go big with BI?: Business intelligence is much more than simple query and reporting. Editor-in-Chief Alison Bolen on what we really mean by BI.