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First Quarter 2003

At SAS, we're bringing the world The Power to Know®. And our print magazine, sas com, is designed to help you discover new ways to leverage that power for maximum competitive advantage.

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First Quarter 2003

COVER STORY

* Credit Suisse
Recognizing the potential of the Internet as a viable business channel, Credit Suisse builds online loyalty.


FEATURES

* Telecommunications
A return to profitability.

* Mastering Business Intelligence
Students at the Grenoble Graduate School of Business specialize in BI.

* Maytag Appliances
Manufacturer maintains quality.

* The New Business of Banking
How to thrive in the new, harsher environment.

* Driving Customer Relationships
Planning for profitable customer management.

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Ethics
Good for goodness' sake.

* Pharmaceutical Companies
Managing the cost to cure.


COLUMNS and DEPARTMENTS

* Editor's Note
Lookin' good: The view of 2002, opportunities for 2003.

* E-business Forum
Teach your company to learn.

* Industry Outlook
Solutions you can take to the bank.

* Insider's View
New Web site for SAS users.

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