HDI-Gerling Italia ensures data quality with SAS®
MILAN, ITALY (Nov. 17, 2010) – HDI-Gerling, an international insurance group doing business in 28 countries worldwide, sought to align corporate strategies with the specific circumstances of the various countries in which it operates. HDI-Gerling Italia, the group's Italian branch, uses SAS Data Quality, from the leader in business analytics software and services, to achieve more focused monitoring and view results in a corporate context – and the international group will soon follow suit.
SAS software's ability to access historical information on customers – especially long-standing customers of large enterprises – is critical for HDI-Gerling's risk analysis. Yet the task was not easily accomplished with the company's previous process.
HDI-Gerling turned to SAS to help classify and manage customer data more efficiently and create a company standard for data management and reporting. For HDI-Gerling, SAS is not just software – it is a business solution. The Italian project has drawn the attention of the company's German headquarters, which is now planning to use the SAS solutions piloted in Italy at a corporate level to communicate enterprisewide data drawn from diverse systems and countries.
“With better data quality, we get more valuable business information,” explained Giorgio Benedetti, Head of Controlling and IT at HDI-Gerling Italia. “Our risk analysis can share client information in a structured and systematic way. For example, someone on the liability insurance team can analyze customer data for other business opportunities, such as fire or theft. In addition to data management and reporting, SAS helps identify up-selling and cross-selling opportunities to existing customers for HDI-Gerling.”
In addition to managing resources, HDI-Gerling uses SAS to better serve customers by reducing administrative mistakes, all while saving time and money for operational reporting.
HDI-Gerling has been an active brand in the insurance market since October 2006, when life insurers HDI and Gerling merged to create HDI-Gerling Lebensversicherung AG. HDI-Gerling operates in 28 countries on the five continents and belongs to the group Talanx, the third-largest German insurance group, reporting gross premium income of more than €21 billion in 2009 and 17.000 employees. In Italy, Talanx is present in Milan (Italy) where it provides industrial insurance.
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions delivered within an integrated framework, SAS helps customers at more than 45,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world
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