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SAS® Retail News SAS
Second Quarter 2014  |  subscribe  |  unsubscribe
The Forrester Wave™: Retail Planning Solutions, Q2 2014 »
The art of retail planning has reached its zenith. Now is the time to consider how the science of analytics can boost your sales trajectory even higher.
Customer Loyalty
Is SoLoMo the new loyalty card? »
How should you replace your low-yield loyalty program? By combining existing customer data with "big" social, location and mobile data for a more personalized customer experience.
Build loyalty with a personalized digital experience »
Gilt made online shopping a competitive sport, and along the way, it added about 8 million customers by creating a positive, unique shopping experience.
Nuts and Bolts
Analytics bears fruit »
For luxury gift and foods seller Harry & David, the secret to sweet success is determining who its best customers are and how to nurture those relationships.
Northern Tool boots up marketing »
Every DIYer knows that having the right tools makes all the difference. When Northern Tool needed an in-house solution for marketing automation, it turned to SAS.
Sizing, Pricing and Metrics
Helping DSW get the right product to stores »
SAS® enabled the shoe seller to have the right sizes and styles in stock for each of its 350-plus stores. How? By "making data easy."
How brick-and-mortar stores are becoming more like online retailers »
Real-time dynamic pricing was once the ultimate unobtainable for stores. It would still be a dream if not for the power of predictive analytics.
Measuring what matters »
Clicks and foot traffic provide good data, but the most meaningful question to ask about mobile advertising is: "How much money is it bringing in?"
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