Service Intelligence: A Holistic Approach to Profitable Post-Sale Service
When your product fails or isn’t working effectively, a customer relationship hangs in the balance. You’ve got a problem, but it’s also an opportunity: If you manage your service processes effectively, your company proves the value of your offerings. Find out how the tenets of Service Lifecycle Management (SLM), the process and technology of managing post-sale customer interaction and product/service support, can change the way you do business. Read more.

Thoughts on Ringtones, Number Portability, and How Cold Canada Can be in March
SAS telecommunications expert Ken King shares the one thing you should always remember in marketing: “Your opinion, though interesting, is irrelevant.” Your opinion doesn't matter – unless you’re the buyer. Find out how you can apply this axiom to current conditions in the telco industry. Read more.

Marketing and Execution: The Difference Between Tactics and Strategy
(From Casino Enterprise Management , July 2006)
By Saverio Scheri, Managing Director of WhiteSand Consulting
To maximize their efforts and minimize their costs, casinos have worked to refine their marketing by creating highly targeted, highly successful campaigns. But even with sophisticated marketing systems, many casinos have failed (and continue to fail) to maximize the returns on their marketing programs. In this article, Saverio Scheri provides practical steps and examples of the tactical execution of marketing and how it can support marketing strategy as a whole. Read more.

Adaptive Customer Value Optimization for Communications Service Providers
Convergence + intelligence = profits
Many providers are struggling with the increasing complexity and cost of networks, service choices and business processes. Read this white paper to learn how a customer value optimization approach can help service providers understand how customers engage with the company, identify ways to reduce churn, and systematically record customer management activities and results. You will also learn how a customer value optimization approach transformed the profit picture for a top-tier wireless carrier. Read now.

New and Updated Guides for SASŪ 9.1.3 Enterprise Intelligence Platform
Business intelligence guides offer a quick overview of the architecture behind the SAS Enterprise Intelligence Platform, simple installation instructions and the best way to administer your enterprise system. In this release, you get a new guide for performing security-related administrative tasks and a separate document of pre-installation checklists. The new and updated guides are available in two formats: online PDF (free) and hard-copy (purchase). Read more.

Data Management and Reporting Made Easy with SAS Learning Edition 2.0
Now it’s easy to manage data and create reports without writing any SAS code using SAS Learning Edition 2.0! Step-by-step instructions and numerous examples show you how you can access the power of SAS by using the SAS Enterprise Guide® point-and-click interface or by writing and modifying SAS code through the SAS Program Editor to produce simple and complex reports. Read more.

The 2006 Telecom Industry Forum
New York City, Nov. 13-14
What is the future of the global communications industry in the face of evolving business customer demands? Join us for the 2006 Telecom Industry Summit to explore answers to this question and the conference theme: Reinventing Communications: Changing Networks, Services and Business Models. Find out more.

SAS Presents BetterManagement LIVE Business Conference
Oct. 25-26, Las Vegas
Join industry thought-leaders and your peers to learn how leading organizations are evolving their business practices and enhancing performance through more informed, forward-looking strategies and improved processes. Industry focus tracks include communications, content and entertainment. This conference is for managers at the director level and above who work for companies with revenues of $500 million or more. Find out more.

SAS No. 2 in BI Market Worldwide
New IDC report shows SAS is the No. 2 business intelligence vendor worldwide in market share. Read more.

SAS® Forecast Server Boosts Customer Experience, ROI
Due to increased forecasting accuracy, one SAS Forecast Server client has already reduced its staff 14 percent, translating into millions of dollars in real savings -- while still meeting customer demand. This is just one example of why SAS’ predictive analytics software is a Communications Solutions magazine Product of the Year. Read more.

Focus on SAS® Enterprise BI Server
On-Demand Web Seminar
Extend the capabilities of SAS Enterprise BI Server and reveal the many facets of your data – with fast, easy access to multiple data sources, consistent and credible reporting, simple deployment of information for all user levels, and accurate, reliable insights. View now.

SAS Forecasting Web Series
On-Demand Web Seminars
Join us for three Web seminars that discuss the pros and cons of injecting judgment into the forecasting process, and gain a better understanding of how to eliminate the flaws that sacrifice accuracy and efficiency. View now.

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