September 25, 2007subscribe |  unsubscribe |  www.sas.com
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A Strategic Approach to Intelligence
Do You Work for Your Boss or Your Customer?
The Social Side of Analytics
SAS® Customer Intelligence: Solving Marketing Challenges
Matching Quality Applicants with Quality Jobs


 

Webcast: Worst Practices in Forecasting
Sept. 27, 1:00 p.m. ET

M2007: Data Mining Conference
Oct. 1-2, Las Vegas

The Premier Business Leadership Series
Oct. 3-4, Las Vegas

Webcast: Better Decisions Faster with SAS® Optimization
Oct. 4, 1:00 p.m. ET

Innovators' Summit
Oct. 14-16, Traverse City, Michigan





Dear Readers,

A recent BetterManagement.com survey of executives indicated that 60 percent of the respondents never, rarely or only sometimes get the information they need to make effective business decisions. That's a problem — but we have the solution. Check out the column titled A Strategic Approach to Intelligence below.

Also in this issue, IT visionary Thornton May looks at the success of analytics practitioners like Harrah's Entertainment, Procter & Gamble, Marriott and Capital One, and asks: Why aren't more organizations moving forward with change-the-game analytically based strategies? Don't miss the surprising answer in May's column The Social Side of Analytics.

Enjoy!
Anne-Lindsay Beall
Editor, SAS Business Report



 

A Strategic Approach to Intelligence
Companies are collecting more data than ever before, but most are still struggling to manage their information assets. Find out how to move your organization to the next level with a BI Competency Center.


Do You Work for Your Boss or Your Customer?
Our fathers worked for the boss. When they left the office at five o'clock, they left their job worries behind. But today's managers and employees work and worry nearly 24/7 — and probably for someone other than their bosses on the organizational chart. What has caused this shift, and who is this new boss? Visit Gary Cokins' blog to find out!


The Social Side of Analytics
Given the widely documented success of analytics practitioners like Harrah's Entertainment, Procter & Gamble, Marriott and Capital One to name but a few, why aren't more organizations moving forward with change-the-game analytically based strategies? Thornton May has the surprising answer.


SAS® Customer Intelligence: Solving Marketing Challenges
To help marketers know and target their best customers, SAS is launching a new solution and improved versions of three key customer intelligence solutions.


Matching Quality Applicants with Quality Jobs
Find out how analytics helped Monster Canada increase its sales productivity, marketing efficiency and customer retention rate by double digits.



 
 
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