
Dear Readers,
I have a lot of questions for you in this issue: Is your organization aligned? Are you building enough customer equity? And, what the heck happened??
That last question is for the now-defunct organizations that were hailed 25 years ago as shining examples of America 's best-run companies in the business classic In Search of Excellence.
But, don't worry. We won't let that happen to you because we also have answers: three steps to achieving an aligned organization, a free customer equity metric from Peppers and Rogers, and, as for that last question...I'll let performance management guru Gary Cokins tackle that one.
Enjoy — and thanks for reading!
Anne-Lindsay Beall
Editor, SAS Business Report
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