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Global Academic Initiative University Newsletter - June 2004
Dear Reader, Welcome to our second issue of the university newsletter. This issue is a data and text mining extravanganza - you can read about SAS Enterprise Miner and SAS Text Miner, and discover the exciting ways in which these data and text mining tools are being taught in universities from Bangalore to Norway! Such data mining know-how is valuable to you because it is installed at a multitude of customer sites worldwide. We hope you enjoy the read, and we would like to hear your thoughts. Sincerely, Your Academic Initiative Team
SAS Forum International 2004: Academic Intelligence Award Each year, SAS recognizes a business school or university for outstanding achievements in the way it prepares its graduates for the business world. Founded in 1906, the Warsaw School of Economics (WSE) is currently the leading university of economics in Poland and amongst the best management schools in Europe. With Poland’s recent accession to the European Union the need to educate future Polish business leaders has become all the more important, and SAS acknowledges the variety of ways in which WSE combines teaching and modern research using SAS with its role as a pioneer of modern economic and social thinking. On 15 June 2004, SAS awarded the Warsaw School of Economics with the Academic Intelligence Award for their innovative and successful integration of SAS into numerous courses institution-wide. Upon receiving this award Professor Dr. Ewa Fratczak, Head of the PhD Program Collegium of Economic Analyses at WSE said, “Thank you for this very precious award from SAS Institute. Warsaw School of Economics is the biggest economic university in Poland with over 100 years of history. I believe that the next 100 years will be our 100 year history with SAS.” A live recording of the award ceremony in which Dr. Jim Goodnight, founder and CEO of SAS, presents WSE with the Academic Intelligence Award 2004, can be viewed here.Professor Dr. Ewa Fratczak was interviewed after the award ceremony by BetterManagement.com. To access the interview, click here.
SAS Forum International 2004: Student Ambassador Competition For the third consecutive year SAS gave selected students the opportunity to present their SAS specific research projects to the business audience at SAS Forum International 2004. The finalists, chosen by a specially appointed committee at SAS, used SAS to create new solutions to business issues and research objectives.Read More
SAS® Enterprise MinerTM enhancing university curricula As a university professor you are constantly striving to teach your students curricula content that is cutting edge and that will stand them in good stead for their entrance into the working world. In order to do this you have to be aware of the needs and requirements of those organizations that are seeking to employee skilled graduates. Similarly, students, both current and prospective, are looking for courses at universities that will equip them with the skills that will prepare them for the workplace. SAS software is used extensively throughout organizations, and corporations are seeking to employ graduates with SAS know-how so that the cost and time of training graduates can be kept to a minimum. If you want to know how SAS Enterprise Miner can support these efforts, please read on.Read More
SAS in Curriculum: Data Mining at the University of PaviaThe University of Pavia is one of the oldest Universities in Europe founded in 1361. It currently has about 35,000 students, distributed almost evenly among its nine faculties. Located 30 km south of Milan, Pavia is a University town, and its student environment has contributed to attain high levels of excellence in both teaching and research. The University of Pavia has been recognized by the Italian research ministry as an excellence teaching centre; accordingly, it has developed a number of International Master and PhD programmes, open to students of all nationalities. The data mining laboratory which utilizes SAS® software is actively involved in the scientific community, in the development of scientific research, both at the applied and at the methodological level. The methodological research is finalised at the development of computational and/or statistical tools useful for real applications; the applied research is aimed directly at the resolution of practical problems, yet with a coherent and rigorous scientific approach. A description of the research of the lab can be found on the personal home pages of the members. A good description of the research vision of the laboratory can be found in the book by Paolo Giudici: Applied data mining, Wiley, 2003.Read More
SAS in Curriculum: Indian Institute of Information TechnologyIndian Institute of Information Technology , Bangalore (IIIT-B) is a new generation Graduate School focusing on all aspects of Information Technology (IT). Promoted by the Government of Karnataka (the Southern State in India , of which Bangalore is the capital) and the IT industry, IIIT-B represents a model of Public-Private-Partnership that has set a new benchmark in the higher education system in India. Professor Choudur K. Lakshminarayan has been teaching and supervising graduate students at IIIT-B since the beginning of 2004. His responsibilities range from graduate level class in statistical data mining, supervising PhD in internet security detection using data mining and to supervise independent studies of Master students in IIIT-B.Read More
SAS in Curriculum: Customer Relationship Management at Cleveland State University The James J. Nance College of Business Administration at Cleveland State University provides quality business and professional education with a focus on meeting the needs of students and businesses in the greater Cleveland Metropolitan Area. In the spring of 2002 – Greg James, a vice president at National City Corporation who is completing his doctorate in business administration at CSU – with the help of a Campus Innovation Grant from SAS, began teaching the first data mining class for marketing professionals at CSU.Read More
SAS in Curriculum: MBA courses at Canada's Dalhousie University Over the past six years, the School of Business at Dalhousie University has become renowned for its talent pool in the business intelligence field. From the establishment of the Marketing Informatics concentration for both graduate and undergraduate students, the school has seen a keen interest in the courses offered within this area. Some newly developed MBA courses, such as Knowledge Discovery in Databases, have benefited from the introduction of SAS Enterprise Miner, SAS’award-winning data mining tool, in the syllabus. Students develop not only technical skills by building models, for example, but also business skills that make them a hot commodity on the Canadian labor market. The centerpiece of these courses is a large, hands-on, data mining project that uses real data. The extensive exposure students have to real business problems – going through the knowledge discovery process, from the identification of a business problem (or opportunity) to the creation of a marketing strategy based on the data mining results – is extremely valuable. Even though most companies are doing very little hiring, and some are even eliminating jobs, businesses are increasing their investment in business intelligence tools and personnel qualified to exploit them. Dalhousie students have proven that the knowledge and skills they gain through these courses and their hands-on experience with SAS Enterprise Miner are invaluable assets. Graduates of the MI program are in high demand, as companies recognize the program and the talent it produces. Alex Filimon, the KDD instructor at Dalhousie, has also started offering a Customer Relationship Management course at Acadia University that uses SAS Enterprise Miner. Acadia is the first primarily undergraduate university in Canada to offer this course to its students. This newly developed partnership is a big step forward in improving Acadia's Advantage program, which provides students with laptops and gives them access to various business software packages. "The unique aspect of this program is that students gain an understanding of both IT and business," Filimon explains. "The feedback we get from employers is really, really good. Dalhousie graduates can be easily shifted around to meet varying needs: Whether it's technical or business expertise, that's OK because that person can do both." BIO: Alex Filimon is currently conducting research on knowledge discovery in medical databases. He is a partner with The Novus Consulting Group in Halifax and a lecturer with Dalhousie and Acadia universities. You can contact him at 902-489-2665 or afilimon@novusconsulting.com.Read More
Announcement: Chulalongkorn University opens Thailand's first Knowledge and Service CenterChulalongkorn University , in conjunction with SAS Thailand is opening the first knowledge and service center in Thailand under the name of “CU Knowledge Services Project” creating a new dimension between the private sector and leading educational institutions in Thailand. Read More
Announcement: New Data Mining Program at the University of DenverThe role of the Statistics and Operations Technology Department at the University of Denver has traditionally been one of providing coverage for required statistics courses for business majors. With typically no more than a handful of students graduating each year with a major in statistics, the electives offerings had been few. "During the past three years the we have seen the number of majors grow so that we now graduate 20-25 per year. With this increase in numbers of students we have expanded the course offerings with an eye towards software and applications," says Professor Robert Hannum, of the University of Denver. Professor Robert Hannum continues, "We decided to bring SAS to our students, as we felt this was the premier software tool to keep them competitive in the job market. With the use of SAS we began to expand the breadth of subject coverage in electives and offered courses in modeling and data mining. These classes were so popular with both the students and prospective employers that after some research into the current availability of data mining programs (there are very few) we decided to make a proposal to the administration for a Masters of Science in Data Mining." The proposed MSc program has just recently been approved and is set to begin with the department’s first Masters program ever starting this fall. The requirements include coursework in the areas of data mining and statistical modeling (taught in the Statistics department) along with other required courses in data warehousing (Information Technology department) and database marketing (Marketing department). The program will be applied in nature, emphasizing data mining techniques and featuring the use of SAS Enterprise Miner. Students completing the Masters program will also receive a SAS industry certificate in data mining. To find out more about the program, contact Professor Robert Hannum.
Announcement: Learn Data Mining online at the University of Louisville Dr. Patricia Cerrito, a professor of mathematics at the University of Louisville , will be teaching two online courses at Kentucky Virtual University. The first course “Linear Models and Data Mining” will deal with the data mining process, and how linear models can be used to generate hypotheses. It will run from mid-August through mid-December, 2004. The second course will focus more generally on SAS Enterprise Miner and data mining. It will run from mid-January through mid-May, 2005. In both courses SAS data mining software will be used extensively. Data visualization will be emphasized throughout. In both courses, students can use instructor-provided data, or substitute their own databases. The primary emphasis will be to interpret the results. Papers rather than tests will be the method of evaluation, and writing skills will be enhanced during the course. Although SAS software was developed for the natural sciences, it is now also used by businesses to turn raw business data into actionable knowledge. Thus the ability to use SAS has now become a very marketable skill. You can learn or enhance your SAS skills affordably, in your own time, and from anywhere in the world by signing up for one of these courses at Kentucky Virtual University. Both courses carry 3 graduate credits from the University of Louisville, and the university welcomes international students to enroll too because they can be just as much involved in this virtual learning experience as the next student studying from home in Kentucky! If you are interested in finding out more about these online data mining courses, please contact Dr. Patricia Cerrito who will be happy to answer your questions.
Announcement: Data Mining Training Program for EducatorsTo address a growing demand to teach data mining in the classrooms in the United States the Higher Education Consulting group, under the leadership of Dr. Jerry Oglesby, created a weeklong Data Mining Training Program for Educators. Debuting in 2003, the program combined four days of technical training with a half-day of presentations by university professors already teaching data mining in the classroom. The program gave university-level professors the unique opportunity to learn more about SAS Enterprise Miner and to hear from a number of colleagues who teach SAS to their students. Read More
Event: SAS sponsors SMYE 2004On the day before the start of European Economics Summit in Warsaw an International Spring Meeting of Young Economists took place. The informal two day long conference sponsored by SAS Institute was intended to give young economists a chance to meet, present and discuss their work. Almost 200 postgraduates and young science workers from academic institutions all over the world attended the meeting. There were in excess of 700 applicants. Each of the candidates sent abstract of their article. "Because of limited number of places, we chose only the most interesting ones!" – explained Michał Myck, the leader of the Organization Committee . The best articles, chosen by the Program Committee of the Conference were entered into the competition with a cash award sponsored by NBP (National Bank of Poland). The winning article was chosen by the honored guests of the Conference. This year the personalities were: professor Tony Atkinson from Nuffield College in Oxford and professor Katarina Juselius from the University of Copenhagen. Young economists from 27 countries took part in this year’s meeting. It was the ninth edition of the meeting, which takes place in different European Science Centers.
Event: Duke University's Fuqua School of Business visits SAS Germany On Tuesday May 4th SAS Germany welcomed 22 Executive MBA students from Duke University’s Fuqua School of Business. Fuqua ranks high among the top business schools in the United States. Through the joint initiative, International Perspective, a collaboration between our US SAS MBA Partnership Program and SAS EMEA Academic Initiative, Duke’s Fuqua School of Business visited the SAS Germany headquarter in Heidelberg. SAS Germany welcomed Professor Richard Burton and the students currently enrolled in the Weekend Executive MBA program.
Event: Events galore in Asia-Pacific
Event: SAS represented at the AACSB International Annual Conference 2004 AACSB International - The Association to Advance Collegiate Schools of Business is a not-for-profit corporation of educational institutions, corporations and other organizations devoted to the promotion of higher education in business administration and management. SAS is a corporate member of AACSB, and provides valuable contributions into strategic planning processes for collegiate management education worldwide. SAS was present at the annual AACSB International conference "Playing to Win" in Montreal, Canada in April and gave a presentation in conjuction with North Carolina State University on Customer Relationship Management. SAS participated as exhibitor during the conference and hosted a dean's dinner for current and prospective SAS academic customers.
Event: SAS to participate in AIR Annual Forum 2004In the United States, SAS participated in the 2004 Association for Institution Research (AIR) Annual Forum – The Information Revolution: Bridging the Past to the Future 30th May - 2nd June in Boston. AIR’s annual four-day forum attracted more than 1,300 institutional researchers, planners, and decision-makers from higher education institutions around the world. The Forum enables members to learn the newest methods of institutional research, exchange information and ideas about higher educational institutions, and network with colleagues. SAS sponsored three different customer presentations: Fay Cobb-Payton from North Carolina State University will be doing a poster session “Multi-Case Studies: Collaborating with SAS in the IT Classroom”. Sabrina Edwards and Paige Borden from the University of Central Florida will be presenting “Down with Hardcopy Reporting: Create a Dynamic Reporting Environment”. As well, Pat Cerrito from the University of Louisville will be doing two research presentations – “Data Visualization Methods for Enrollment Management at the Department Level” and Text Analysis to Examine Open-Ended Survey Questions to Respond to Institutional Needs and Concerns”. In addition, two other SAS related presentations were held. Kathleen Morley & Jane Marak from Baylor University did a workshop " Enhance your SAS Programming Skills". Mary Lelik from St. Mary’s College hosted a special interest group on "SAS Users".
Competition Would you like to win a SAS Waterford pen? From how many countries were there a record number of applicants for the Student Ambassador Competition 2004? Please send the correct answer to aigeditor@sas.com . The closing date for entries is 31st July 2004.
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Copyright © 2004 SAS Institute Inc. All rights reserved.
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