The Power to Know

IN THIS ISSUE:

Thought Leadership
The Universidad de los Andes School of Management introduces graduate students to the power of SAS®
Edifying the skills and knowledge to become tomorrow's leaders
Harvard Business School Press, SAS, and Intel sponsor discussion of Analytics
Information Revolution
SAS Academic Trainer's Kits: Great teaching material for professors
Bestselling SAS Press Book Titles for Higher Education
Evaluation Copies of SAS Resources for University Professors



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SAS Academic Program Business School Newsletter - Spring 2006 Edition


The SAS Academic Program would like to take the opportunity to thank you for your faithful and growing interest in the Global Academic Program Newsletters.

The number of subscribers from both - academia and business - has been exceeding our expectations!
We are very delighted to offer insightful articles from the education world and all feel that it is an exciting time to work in education. The changes, reforms and challenges around the world challenge all of us to re-think education in even more innovative ways in order to create a society that enables innovation and step changes in all areas.

We are grateful for having witnessed some great successes from the research and teaching world within the first three months of this year, and we will share them with you in this issue.

We will highlight - within our three newsletters: business school, university and research - successes from Portugal, Denmark, India, Australia, Colombia and the United States. In addition - as in each issue of our newsletters - we will share some SAS Academic Program-specific offerings with you and a great thought leader white paper.

Happy reading and continue to share your questions, thoughts and feedback with us - we are looking forward to hearing from you!

Your Academic Program Team


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Thought Leadership

Technology and Education - Ten Emerging Insights
Integrating technology and education has never shown greater promise. This paper, written by Mark David Milliron, Ph.D., vice president of the SAS Education and Medical Practice, discusses 10 important insights for educators as they begin to use enterprise intelligence systems to improve and expand teaching, learning and institutional management. Download your copy of this insight-bringing thought leader white paper.

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The Universidad de los Andes School of Management introduces graduate students to the power of SAS®

The Universidad de los Andes (UniAndes) is a private, nonprofit, non-confessional and non-political institution. Since its foundation in 1948 in Bogotá, Colombia, the UniAndes has been committed to educating the country's best and brightest minds. It has played an active role in the production of thought, science and progress. UASM educates students in a country that, while often tumultuous, is also undergoing tremendous modernization and growth. In the past decade, the country's businesses and government have begun collecting vast quantities of information on databases. "But nobody's analyzing it deeply," says Alfonso Pedraza, professor of operations and technology.

Working with SAS, Pedraza is introducing Colombia's future government and business leaders to the science of data mining. Los Andes offers a course that teaches students how to use SAS Enterprise Miner software. "SAS has a very strong platform that is known worldwide. We're bringing added value to our students by introducing them to SAS," explains Pedraza.
Our school is where the future managers and administrators are being prepared. And we want to prepare people to make decisions based on information," Pedraza says. Learning SAS, he adds, gives his students a competitive advantage. While few companies in Colombia use data mining, the number is growing and sometimes analysts in businesses that employ that advanced technology report directly to the company president. Learning SAS puts Los Andes graduates in a position to take very high-profile jobs. "Our graduates will have a very strong advantage," Pedraza says. "Knowledge of SAS will open doors for them."

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Edifying the skills and knowledge to become tomorrow's leaders

The Center of Analytical Finance at the India School of Business (ISB) is dedicated to research in all areas of finance, including financial markets, instruments, institutions and regulations. The Centre represents ISB's founding principal that excellence in management education comes through extensive high-quality research. "The inherent features of SAS including scalability and interoperability has immensly helped the research efforts at the Center for Analytical Finance. We are keen to introduce Business Intelligence as part of the curricula and will offer it as an elective in the finance specialization shortly" says Prof M R Rao, the Dean of ISB.

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Harvard Business School Press, SAS, and Intel sponsor discussion of Analytics

Nearly 100 C-level executives from across the United States gathered in New York for a symposium on analytics, presented by the Harvard Business School Press, SAS and Intel.

The theme was "Competing on Analytics," and industry thought leader Tom Davenport, a professor of IT and management at Babson College, presented findings from a study he recently conducted on decision-making processes.

Davenport surveyed companies that use analytics for competitive business advantage; his research, released last year (register for free report), concluded that leading organizations are focusing an increasing amount of attention on developing fact-based decision-making processes. The study also revealed that senior-level buy-in and involvement are critical to the success of enterprise business intelligence.

To see the executive summaries of this event and learn more, click here

To learn more about this webcast, click here

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Information Revolution

The information revolution. If you thought it had already happened, think again.

The revolutionary impact of information technology on the marketplace has barely begun, but the pace of change is accelerating rapidly. Over the next decade, companies will experience increasing pressure to find new and better ways to understand and act in and upon the information-rich world in which we now operate. To accomplish this goal, the information management structure must move from a support function and become the essential foundation of corporate performance.

A new book, Information Revolution: Using the Information Evolution Model to Grow Your Business (John Wiley & Sons; December 2005; $29.95), enables any organization, no matter how underdeveloped or convoluted its current information architecture, to become an information-driven "intelligent entity." It was written by three expert authors from SAS, Gloria J. Miller, Jim Davis and Allan Russell.

Continuous innovation is necessary for business survival, and this text provides a practical road map for growth and evolution through the Information Evolution Model (IEM) -- a simple but powerful framework for evaluating, configuring and maximizing the information management infrastructure of any organization. Enlightening case studies demonstrating how real companies have used IEM to slash costs, boost productivity, and stay well ahead of the innovation curve complete the book that executives like Bob Schwartz, vice president and CIO for Panasonic Corp., are calling a "must-read."

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SAS Academic Trainer's Kits: Great teaching material for professors

The Academic Trainer's Kits provide university and business school professors with course notes, slides and data sets for more than 80 SAS Education courses. You can use the materials in their entirety or incorporate selected sections into teaching materials as you see fit. For a complete listing of available kits, click here. If you'd like to request a Trainer kit or have any questions, email aigeditor@sas.com, and we'll put you in touch with an Academic Program Manager in your country.

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Bestselling SAS Press Book Titles for Higher Education

Are you a professor or a student teaching or studying SAS?
SAS Press offers many books particularly suited for use in higher education. A sampling of the most popular selections
is available from our online bookstore, organized by these categories:

- basic statistics
- advanced analytics/predictive modeling
- research/clinical
- data mining
- business

We invite you to consider using our documentation as part of your curriculum!
View a list of the bestsellers.

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Evaluation Copies of SAS Resources for University Professors

SAS Publishing is pleased to offer evaluation copies of our products to professors who are interested in teaching using SAS. We offer a wide range of products and services that make teaching SAS easier than ever. Whether you are teaching students how to use SAS or using the power of SAS to apply intelligence to any data in any discipline, we have a variety of resources available to you:
- SAS Press offers a wide range of books written by SAS experts that can provide your students with the tools that they need to learn SAS.
- SAS Self-Paced e-Learning provides fast, simple access to SAS training. You and your students will gain immediate desktop access, using only a standard Web browser.
- SAS Learning Edition 2.0 is your personal learning version offered on CD-ROM.

Get started by completing a Desk Copy Request Form.

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