The Home Depot Selects SAS for Merchandise Operations

The Home Depot, the world’s largest home-improvement retailer, has selected SAS for a revenue optimization software solution that will help the company determine optimal pricing, promotion and clearance decisions throughout the entire merchandise life cycle.

"Our agreement with SAS allows us to provide our merchandising team with one comprehensive solution to make the right pricing decisions and to ultimately consolidate multiple decision-support applications with one software vendor," says Mark Healy, senior director of merchandising operations at The Home Depot. "We believe the SAS software platform will enable our merchandising operation to perform more efficiently and effectively."

The new software will be integrated into The Home Depot’s centralized merchandising system to provide price and promotion decisions. Currently, The Home Depot merchants collect information from multiple sources to make decisions; the addition of SAS will streamline this process while applying analytics and predictive modeling across merchandising operations.

SAS Revenue Optimization helps retailers maximize revenue and margins by precisely setting and managing regular prices, planning optimal promotions and executing the most successful markdown strategies, all within the context of total management of the product life cycle. With the advanced data management, forecasting and analytic capabilities of SAS Revenue Optimization, retailers no longer have to rely solely on gut instinct or historical analysis.

"The Home Depot’s leadership in the global retail industry and its executive commitment to technology innovation made it the ideal strategic partner to help SAS round out its fully integrated merchandise intelligence solution," says Jim Davis, chief marketing officer at SAS. "The Home Depot’s unique understanding of integrating merchandise planning and revenue intelligence has contributed to the development of the only software suite available today that helps retailers manage revenue and margin through the entire merchandise life cycle."