Mark’s Work Wearhouse Selects SAS

Mark's Work Wearhouse, the leading Canadian retailer of high-quality casual, business and work apparel and footwear, has chosen SAS® Merchandise Intelligence solutions to support its advanced integrated planning needs. Mark's chose SAS to support the redesign of its merchandising processes and systems and to help sustain its continued product line expansion and unparalleled growth in the Canadian retail market. The retailer is implementing SAS' integrated merchandise intelligence suite, which includes:

• Marketmax® Financial Planning.
• Marketmax In-Season Management.
• Marketmax Assortment Planning.
• Marketmax Allocation.

"This decision is about making the most of SAS' world-class products and services to support Mark's merchandising goals," says Dale Trybuch, General Manager Merchandise Planning for Mark's. "SAS will help us ensure that all our stores have the assortment of products our customers need. It also will help us gain clearer insights into our product and category dynamics as we continue to expand and drive our growth. With SAS, we'll be able to maximize profitability while continuing our tradition of giving customers a reason to come back to Mark's again and again."

Maintaining momentum
In the past few years, Mark's experienced double-digit same-store sales growth due to an entrepreneurial spirit and a clear focus on satisfying its customers' preferences. Satisfying core customers for its clothing and footwear while expanding its product offerings and categories created significant opportunities. With a keen customer focus and a dedication to executing its strategic plan, Mark's has enjoyed considerable growth and success. To maintain momentum, Mark's committed to continued investment in business processes and systems and chose SAS as its partner in this important transition.

"The companies that effectively transform and optimize their merchandise planning process and focus on customer demand and preferences will be the ones that lead the retail space in Canada," says Carl Farrell, President of SAS Canada. "Mark's Work Wearhouse is out of the gate early and will accelerate its growth by combining its strategic business prowess with SAS' leading retail intelligence solutions and industry knowledge. The deep breadth of domain expertise our partnership brings to the table will help fortify Mark's leadership position in Canada." 

"We've rarely seen a tighter, more organized selection process than what we experienced with Mark's," says Lori Schafer, Vice President of SAS' Global Retail Practice. "They knew exactly what they wanted, and they were extremely thorough in their technology search. I'm confident that selecting SAS as its partner will serve Mark's very well in both its ongoing customer satisfaction and aggressive top-line growth goals."

Leading Canadian retailer Mark's Work Wearhouse picks SAS Merchandise Intelligence to maximize profitability and keep customers coming back.