by Analyst Firm

Analytics

Enterprise Marketing Platforms: SAS Successful Integrates Analytics And Campaign Management, Q1 2006
"In our Forrester Wave™ evaluation of enterprise marketing platforms, SAS finishes as a midrange Strong Performer. SAS's Customer Intelligence suite incorporates several functional applications, including Marketing Automation, Marketing Optimization, and Interaction Management. The suite stands out for its best-in-class data mining, strong integrated analytics, and solid campaign management ... SAS is a good fit for sophisticated direct marketers in financial services, retail, communications, and media verticals."
– Forrester Wave Vendor Summary, Feb. 3, 2006

Business Intelligence

SAS Strong In Advanced Analytics, Data Access For BI Reporting And Analysis Platforms, Q1 2006
"It's no surprise that SAS is strong in advanced analytics – including predictive analytics and data mining – with its legacy of strong statistical products. The evolution of the SAS9 platform, with its integrated metadata, and data integration has given SAS an opportunity to extend the reach of its analytic technology to a broader, less skilled audience."
– Forrester Wave Vendor Summary, Feb. 8, 2006

Customer Relationship Management

"SAS offers a strong, analytically driven solution for relationship marketing."
"SAS’s platform offers best-in-class data mining and customer analytics capabilities. Customer references we spoke with were complimentary about the performance of the current version of Marketing Automation and Optimization."
– The Forrester Wave: Enterprise Marketing Platforms, Q1 2008, Forrester Research, Inc., Jan. 17, 2008

Financial Intelligence

The Forrester Wave™: Business Performance Solutions, Q4 2007: Oracle, Cognos, And SAS Institute Lead, Business Objects And SAP In Hot Pursuit, October 2007
"Forrester assessed 10 leading business performance solutions (BPS) vendors across 83 criteria in a product evaluation. SAS Institute now has a solid set of BPS offerings well integrated on its BI platform with particular depth in predictive analytic forecasting as well as cost and profitability management." The trademark Forrester Wave™ is on page 11 of this report.

SAS Institute Has Arrived As A Leader In Business Performance Solutions: The Forrester Wave™ Vendor Summary, Q4 2007, October 2007
"Focus on predicting the future. SAS Institute has a leading capability in predictive analytics that can be leveraged to develop sophisticated forecasting processes and scenario-based planning. This capability complements a well-rounded and well-integrated set of business performance solutions."

Information Technology Management

Firms Still Struggle To Predict Capacity Utilization Accurately, May 17, 2006
In November and December of 2005, Forrester conducted an online survey of 48 IT decision-makers at companies with more than 1,000 employees in order to gain insight into their preferred capacity utilization measurement applications and their actual capacity utilization experiences.
– Forrester Research, Inc.
(Laura Koetzle, with Jennifer Albornoz Mulligan and Sarah Bernhardt)

Performance Management

The Forrester Wave™: Business Performance Solutions, Q4 2007: Oracle, Cognos, And SAS Institute Lead, Business Objects And SAP In Hot Pursuit, October 2007
"Forrester assessed 10 leading business performance solutions (BPS) vendors across 83 criteria in a product evaluation. SAS Institute now has a solid set of BPS offerings well integrated on its BI platform with particular depth in predictive analytic forecasting as well as cost and profitability management." The trademark Forrester Wave™ is on page 11 of this report.

SAS Institute Has Arrived As A Leader In Business Performance Solutions: The Forrester Wave™ Vendor Summary, Q4 2007, October 2007
"Focus on predicting the future. SAS Institute has a leading capability in predictive analytics that can be leveraged to develop sophisticated forecasting processes and scenario-based planning. This capability complements a well-rounded and well-integrated set of business performance solutions."