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Big Data in Big Companies

About this paper

Analytics thought-leader Tom Davenport and Jill Dyché from SAS conducted an independent research study in early 2013 on Big Data Analytics Strategies for big companies. Their research (via multiple interviews) examined and described the big data analytics strategies of large SAS organizations that are early adopters of big data within their industries. During their 4 month study, Tom and Jill interviewed 20 companies which span across multiple industries.

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SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

 

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