Richard Florida, Author, “The Great Reset“
Tammy Erickson, Author, “What’s Next, Gen X?“
Matthew Bishop, U.S. Business Editor, New York Bureau Chief, The Economist
The Economist believes that human progress relies on the advancement of good ideas. Bringing together thought leaders, educators, and business executives, the recent Ideas Economy Conference explored ways of creating value by generating new and better ideas. In an increasingly competitive global environment, organizations must learn to harness the human potential required to develop ideas that matter to both business success and society at large.
The conference was opened by Richard Florida, author of “The Great Reset.” In his conference kickoff, Florida addressed how organizations must harness human potential, maximize human capital, and motivate an increasingly global workforce. Following his remarks, we spoke with Florida about some of the trends affecting today’s consumers, “People want more experiences. They want to have friends over, backyard barbecues, going out to dinner; they are looking for more value anywhere they can find it.”
Tammy Erickson, author of the new book “What’s Next, Gen X?”
Tammy Erickson, author of the new book “What’s Next, Gen X” also spoke with us about ways post-baby boom generations are changing the relationship between companies and consumers. “Companies need to think about business models in a new way. There’s the opportunity for continuing conversation through social media. It provides the ability to understand trends early on, to take advantage of those trends, shape product offerings, and deliver better results.”
Summarizing the conference highlights, Matthew Bishop, US Business Editor and NY Bureau Chief of The Economist, spoke about the forces shaping the global economy and the opportunities for those that capitalize on the value of human potential to solve the challenges of our time. “I think what we are going to see is a golden age of innovation and productivity as companies more and more figure out the cultural shifts happening in the developing world, and figure out how to make the most of those opportunities.”