Industries / Hotels

SAS® for Hotels

In a highly competitive environment, hotels struggle to find an advantage. Whether it's redesigning service offerings, improving retention, launching loyalty programs or pricing to maximize revenue and profit, having in-depth knowledge of consumer behavior, market conditions and competitor influence is a necessity. With 30 years of experience in analytics, SAS can help you improve the guest experience, increase the value of the guest relationship, optimize operations to control costs and increase revenue and profits.

Which Problem Are You Trying to Solve? 

Customer Analytics

Improve retention, increase customer loyalty and promotion response rates.

Social Media Analytics

Proactively manage brand reputation.

Workforce Planning

Reduce your labor costs by using SAS to optimize your work schedules based on customer behaviors.

Data Management

Access, clean and store data from disparate operating systems.

Revenue Optimization

Improve pricing strategies to maximize revenue and profits.

Sustainability

Monitor consumption and evaluate initiatives.

Hotels Solutions

SAS® for Patron Value Optimization

Gaming and hospitality companies need to apply advanced customer analytics to gain a deep understanding of patrons’ needs, preferences, value and behavior; thereby improving loyalty and retention, and ultimately increasing revenue and profits. 

To meet that need, we provide SAS for Patron Value Optimization, which is offered in two editions – standard and advanced. The standard edition provides a 360-degree view of the patron, and turns volumes of patron data into meaningful information you can act upon. The advanced edition also provides automated campaign management, which improves campaign effectiveness while reducing the resources required to manage campaigns. 

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Ready to learn more?

Call us at 1-800-727-0025 (US and Canada) or request more information.