SAS a strong performer in data governance tools according to independent research firm

SAS is a “Strong Performer” in “The Forrester Wave™: Data Governance Tools, Q2 2014” from Forrester Research Inc. The new report details how well each reviewed vendor fulfills Forrester’s criteria and where they sit according the data governance 2.0 journey. According to the report, “Data governance has shifted from a technology management endeavor to a business imperative,” and SAS® Data Governance is “well positioned to manage data governance for the SAS Analytics and Marketing solution.”

SAS was among a select group of 10 companies that Forrester invited to participate in the report. The companies were examined on 25 criteria including current offering, strategy and market presence. The report notes that data governance can provide a key competitive advantage for businesses.

According to Forrester, “It is not enough to collect data policies and rules; business data stewards need capabilities that align to the processes and management of data as a ‘new’ business asset.”

“In the age of big data, constituents across all business units can benefit from having the right access to the right data at the right time,” said Matthew Magne, Global Product Marketing Manager for Data Management at SAS. “Proper data governance is an important business imperative and will enable better collaboration throughout the organization. SAS software’s role-based interface allows personnel in any department to easily understand and manipulate business data that is relevant to their role.

“SAS has long been delivering data governance technology and consulting services with a focus on data profiling to better understand data at its source, pinpoint potential problems and promote collaboration. When used in conjunction with SAS’ analytics capabilities, customers can fully explore, visualize and understand their business data.”

SAS Data Governance patented technology and consulting helps organizations establish a common vocabulary and agreed-upon policies and processes for treating data as a strategic corporate asset. SAS increases the business value of data by establishing guidelines and permissions; proactively flagging and fixing issues before they become a problem; and ensuring that everyone is on the same page, helping customers move from reactive to proactive data governance strategies.

Learn more about Best Practices in Enterprise Data Governance.

About SAS

SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 70,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW® .

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