Las Vegas|October 28 - 30, 2008

Wednesday | Thursday | Presenting Organizations

Select a session below session for a detailed description:

Sessions: Thursday, Oct. 30
1:15 - 2:00 The Other 21 People on the Team: Where Are Your Advanced Modeling Techniques Most Likely to Fail? Looking Beyond Slots and Cards for Data Destination: Customer Insight
Accelerating Merchandising with the Consumer in Mind Through Global Merchandising Processes Credit Risk Management
2:15 - 3:00 Knowledge Storm: Getting Business Executives on Board with Analytics and Data Strategies Survive and Thrive in an Uncertain Economy
Fraud as part of an Enterprise Risk Management Strategy Competitive Advantage: Exploring Price Optimization
3:15 - 4:00 The On-Demand Generation Analytics at American Express – Driving Merchant Value Triangulating Customer Retention Efforts
Transforming Retail into a Customer-Centric Enterprise The Big Bang in Business Intelligence

Fraud as part of an Enterprise Risk Management Strategy
As a leading global financial institution, HSBC recognises the need for continually improving fraud prevention efforts to combat losses incurred in the global card market. HSBC has been working with SAS as a global development partner for an enterprise risk management platform with fraud detection and prevention at its core. During this session you will hear HSBC’s experiences on how fraud fits in an enterprise risk management strategy, their global rollout plans and approach to the future vision of leveraging the infrastructure to reduce credit risk.

Speaker: Venkat Krishnamachari, Head of Fraud Technology and Strategy, HSBC Holdings plc