Las Vegas|October 28 - 30, 2008
Wednesday | Thursday | Presenting Organizations
Select a session below session for a detailed description:
Destination: Customer Insight
By striving to better understand its customers, online travel provider Expedia is finding innovative ways to increase revenue. Find out how the insight gleaned from analyzing a decade of Web traffic and $18 billion in annual travel-related bookings helps Expedia fight fraud, boost revenue and build customer loyalty in an increasingly competitive marketplace.
Speaker: Dan Lynn, Director of Strategy and Customer Insights, Expedia
About The Speaker
Dan Lynn is Director of Strategy and Customer Insight at Expedia, the world's leading online travel company. In this role, he leads a team of business analysts, statisticians and strategists responsible for mining key consumer travel shopping insights and setting strategy for the evolution of Expedia’s global marketplace. Prior to joining Expedia, Lynn worked for London-based Smedvig Capital, where he handled management and allocation, and operation of the portfolio companies of the Smedvig fund. Previously, Lynn was an analyst with McKinsey & Company, focusing on strategy, operational improvement and corporate finance for McKinsey clients.
Dan Lynn is Director of Strategy and Customer Insight at Expedia, the world's leading online travel company. In this role, he leads a team of business analysts, statisticians and strategists responsible for mining key consumer travel shopping insights and setting strategy for the evolution of Expedia’s global marketplace. Prior to joining Expedia, Lynn worked for London-based Smedvig Capital, where he handled management and allocation, and operation of the portfolio companies of the Smedvig fund. Previously, Lynn was an analyst with McKinsey & Company, focusing on strategy, operational improvement and corporate finance for McKinsey clients.