Industry Track – Banking

Today's banks are facing a number of new challenges: global competition, turbulent financial markets, customer attrition and regulatory pressures, to name a few. Yet ultimately, their goals remain the same: to reduce costs, increase profits, maximise shareholder value and boost return on equity. This has resulted in a period of change where the emphasis will be on the delivery of more value to customers, at less cost. This mantra will affect every department and division as focus shifts from recruitment to retention and development – across all channels to market.

Business survival depends on making the right strategic decisions quickly. This track will spotlight the banking-specific issues that are most likely to affect you and your company's bottom line.

Learning objectives

• Learn how leading companies are increasing customer wallet share and profitability while guarding against potential risks.
• Discover customer-centric strategies and business models being used in today's high-tech, multichannel banking industry.
• Understand how organisations are leveraging enterprise risk-based strategies that go beyond meeting regulatory demands to affect their bottom line.
• Gain insights into better gauging and optimising your organisation's health, future and outcomes leveraging predictive capabilities.

Presenting organisations include:

• ABN AMRO
• Commerzbank AG
• Abbey National plc (Santander Group)
• Teradata

Sessions

Building a Best Practice Operational Risk Management (ORM) Capability
Speaker: Mark Maclean, Head of Portfolio Management, Operational Risk, ABN AMRO

Operational risk management is an essential part of risk management that needs to be underpinned with robust policies, procedures and systems. This presentation looks at the approach to ORM within ABN AMRO and the benefits derived as a result.

 

Integrated Branch Control
Speaker: Thomas Braun, Head of Performance Management (Private and Business Customers), Commerzbank AG

All key performance metrics from the bank’s main systems are aggregated by Commerzbank’s new sales management solution, dubbed the "performance manager." This has resulted in high-speed reporting for sales management that gives Commerzbank a competitive advantage.

 

CRM – The Fifth Element
Speaker: Sergio Vieira, CRM Executive, Abbey National plc (Santander Group)

How can customer intelligence solutions make the difference in the banking industry? This presentation will cover the past, present and future in direct marketing campaigns and customer relationship management.

 

SAS and Teradata: Delivering on the Promise of In-Database Analytics in the Financial Services Industry
Speakers: Simon Doherty, Head of Teradata’s Finance Centre of Expertise, and Duncan Ross, Assistant Director of Advanced Analytics, Teradata

Learn how you can reap the benefits from SAS and Teradata Corporation’s strategic partnership that allows you to apply key SAS analytic processes within the Teradata warehouse engine. This presentation will explore the advantages of increased integration of SAS and Teradata and reveal jointly created in-database processing, which will help your organisation recognize higher performance run times, reduced data movement and faster analytical development and processing.

 

Sponsored by: