About this paper
For many SMBs, there is a perception gap when it comes to business analytics . This UBM TechWeb Report – based on a June 2010 survey of 800 technology decision makers at companies with fewer than 1,000 employees – counters many misconceptions about the cost and difficulty of implementing business analytics solutions by examining several organizations' level of business analytics competency as well as various perceptions of SMB managers regarding the realization, use and benefits of business analytics.
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 75,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.