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Self-Service Business Intelligence and Analytics

The New Competitive Advantage for Midsize Businesses

About this paper

As the amount of data grows, so too does the importance of analytics. This paper examines the barriers to adoption of analytics in small or mid-sized organizations from an IT and end-user perspective. The paper explores how self-service analytics in general - and SAS Visual Analytics in particular - can eliminate these barriers and empower users to truly exploit the wealth of data available to them.

About SAS

SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 70,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW® .

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