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Risk and Return: Striking the Right Balance

The role of business analytics in transforming banking

About this paper

Executives charged with the task of putting banking on a safer, more promising footing in the wake of a global economic slowdown need to be armed with trustworthy, complete facts and analysis. This paper looks at how adopting a business analytics framework enables decisions to be based on true knowledge and predictive insight – adjusted for known risks, across the institution's business units, functional areas and channels.

About SAS

SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

 

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