About this paper
This paper, based on research by nGenera Corporation, provides answers to six key questions that executives should be asking about how to use business analytics to improve performance and compete successfully -- from "Where should we leverage business analytics?" and "What's the payoff?" to "What kinds of people do we need?" and more.
SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.