SAS | The Power to Know
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White Paper

Next Best Action Using SAS® Customer Intelligence

Clear the clutter to offer the right action at the right time.

About this paper

This white paper describes the need for next best action in marketing strategies, techniques for effective implementation and how SAS Customer Intelligence can be used for such an implementation.

About SAS

SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

 

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