About this paper
Master data management is an activity that goes beyond the needs of any single business function, so it is important to finesse any recognized barriers to success. In this paper by data quality and MDM thought leader David Loshin, we look at how data consolidation (the typical approach to master data management) can fail to meet data consumption needs. By transitioning from a consolidation approach to a data utilization approach, you will see how MDM can contribute to a long-term information strategy that uses best practices to take advantage of shared repurposed enterprise information.
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 75,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW®.