SAS | The Power to Know
“Point of View” Paper

What Kind of Big Data Problem
Do You Have?

Everyone seems to be talking about big data. And it’s no wonder why – organizations of any size and industry can benefit from it. But does everyone really need big data analytics?

In this brief paper, Jim Davis, Senior Vice President and Chief Marketing Officer of SAS, shares his point of view on why not all analytical problems are created equal.

Consider it a crash course in how to determine the analytical technology that’s right for you. You’ll learn about:

  • Reactive versus proactive analytics.
  • Big data versus big analytics.
  • Business intelligence versus big data BI.

Plus, you’ll get access to Jim Davis’ monthly blog posts.



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