About this paper
The concept of analytics encompasses a wide range of techniques and processes for collecting, classifying and interpreting data to reveal patterns, anomalies, key variables and relationships. The goal is to derive new insights that drive better decisions and more effective operational processes can be achieved. That was the topic of a SAS webinar in the Applying Business Analytics series. This paper provides a summary of that webcast, which highlighted the methods and data requirements necessary to ensure the success of advanced analytic applications.
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 80,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world The Power to Know® .