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State of the Art Practice with Visual Analytics

About this paper

As analytics and Big Data have been embraced, visual analytics has become increasingly important as a tool to tell compelling stories and to engage decision makers in dialogue. Drawing from his most recent book, Keeping Up with the Quants, Professor Thomas Davenport describes the evolution of analytics and explains how to make visual analytics most effective by defining a clear purpose and communicating data in a way that is easily understandable.

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