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How to Advance Your Data Mining and Predictive Analytics with Modern Techniques

Featuring Net Lift Modeling and Survival Data Mining

About this paper

The key to making the best decisions is to stay on top of the latest techniques in the field of data mining and predictive analytics. This conclusions paper summarizes a webinar that explained the business value of two techniques that are now prebuilt nodes in SAS Enterprise Miner 7.1 – survival data mining and net lift modeling – and gave hands-on demonstrations of these techniques in action for two use cases.

About SAS

SAS helps 80,000 organisations around the world take their data… And do amazing things… We help organisations turn large amounts of data into knowledge they can use, and we do it better than anyone. It’s no wonder an overwhelming majority of customers continue to use SAS year after year. Find out more, Why SAS?

 

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