Digital Marketing

SAS® Digital Marketing

Effective, customer-focused mobile, SMS and email marketing

Take your mobile, SMS and email marketing to the next level by integrating multimedia messaging capabilities into your broader business strategy. With SAS, you get easy personalization, reliable delivery and real-time tracking – across a variety of digital channels.

Features

Digital Marketing
  • Content personalization. Easily create, design and personalize content with a built-in HTML editor.
  • Email and mobile channel support. Design, execute and track content over multiple channels simultaneously.
  • Flexible deployment. Deploy via an on-premises, hosted, SaaS or hybrid method.

  • Delivery and response tracking. Track delivery metrics, such as bounce and open rates, as well as response to conversion metrics.
  • Part of the larger SAS Customer Intelligence suite. Integration with the broader SAS Customer Intelligence marketing platform for a comprehensive, cohesive online, offline and mobile marketing strategy.
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