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White Paper

Analytics in Real-Time Online Marketing

About this paper

What if every time customers interacted with your Web properties, they got exactly what they needed or wanted, in a minimum number of clicks, with a minimum amount of time spent on your website? This white paper summarizes a webinar in which Suneel Grover of SAS showcases technologies that help you understand how customers interact with a website, how to target the right customers (such as those who have expressed an interest in your product or service but have not yet made a purchase), and personalize interactions with individual customers so the content or offers are timely and relevant.

Om SAS

SAS Institute er markedsledende business analytics-udbyder og den største uafhængige spiller påbusiness intelligence-markedet. Vores innovative løsninger hjælper kunder på mere end 70.000 lokationer med at levere værdi og forbedre deres performance ved træffe bedre beslutninger hurtigere. SAS har givet virksomheder verden over THE POWER TO KNOW® siden 1976.

 

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