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How Analytics Reveals New Utility Customer Value

About this paper

To build programs and services that will redefine them as trusted energy partners, utilities need to understand their customers intimately and then reshape the customer experience. To this end, customer-facing processes have become one of the hottest areas for analytic applications at utilities – whether the intent is to reduce churn or to elevate customer satisfaction rankings. Ready to move boldly ahead? Learn about current trends and best practices in customer analytics for today’s energy providers based on research from Aberdeen Group and other data we’ve collected from utilities around the world.

About SAS

SAS is the leader in analytics. Through innovative analytics, business intelligence and data management software and services, SAS helps customers at more than 80,000 sites make better decisions faster. Since 1976, SAS has been giving customers around the world THE POWER TO KNOW®.

 

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