Free Information Kit
With SAS®, you can adapt quickly in a world of converged communication and content, and respond proactively to customer lifecycle changes.
- Effectively implement business strategies.
- Retain and nurture customer relationships.
- Minimize churn while maximizing profits.
- Successful Product Bundling Strategies for the Communications Industry
This white paper explains why customer intelligence is as important as infrastructure, products or services lines in creating long-term profitability for communications service providers. - Managing Customer Profitability and Economic Value in the Telecommunications Industry
Because cost-to-serve varies from customer to customer, companies need to track the way resource expenses are uniquely allocated. This white paper describes how activity-based management can give you a more accurate picture of what it costs to attract and retain profitable customers at an individual level. - Predicting Churn: Analytical Strategies for Retaining Profitable Customers in the Telecommunications Industry
This white paper outlines some of the terms and concepts involved in the process of accurately predicting which customers are likely to deliver high value and, at the same time, are likely to exhibit a high propensity to change suppliers.
